{"id":4997,"date":"2015-08-03T17:08:00","date_gmt":"2023-10-18T17:08:52","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=4997"},"modified":"2023-10-18T17:36:02","modified_gmt":"2023-10-18T17:36:02","slug":"linkedin-dos-and-donts-2","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/","title":{"rendered":"LinkedIn Dos and Don\u2019ts for Business"},"content":{"rendered":"\n<p>It\u2019s probably not where you share your vacation pictures, relationship status, or maybe even political views. In fact your posts, newsfeed, and profile picture are no doubt drastically different than those of Facebook, Twitter, and Instagram. LinkedIn is primarily about one thing: jobs. With its more than 347 million users in 200 countries and territories, this network is all about making connections to find career opportunities, get involved in a specific industry, and network with professionals.<\/p>\n<p>Nearly half of all B2B businesses use LinkedIn and it\u2019s the number one social network for lead generation. And in a study that looked at social media use by CEOs running the top 50 companies on Fortune\u2019s 2014 Global 500 rankings list, LinkedIn was the most popular network. But even if we understand its value, it can be tricky to navigate LinkedIn\u2019s professional waters. While none of the rules in this infographic are hard and fast, they demonstrate how to add a dose of personalization to the way you communicate with your peers while still keeping things professional.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin.jpg?strip=all&#038;quality=95\"><\/img><\/p>\n<\/p>\n<h3>Share &#8220;LinkedIn Dos and Don\u2019ts for Business&#8221; On Your Site<\/h3>\n<p><textarea aria-label=\"Share LinkedIn Dos and Don\u2019ts for Business\" onclick=\"this.focus();this.select()\">&lt;p&gt;&lt;strong&gt;Click To Enlarge&lt;\/strong&gt;&lt;br \/&gt;&lt;br \/&gt; &lt;a href=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/2015\/07\/linkedin-dos-and-donts.html&#8221; _rte_href=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/2015\/07\/linkedin-dos-and-donts.html&#8221; target=&#8221;_blank&#8221;&gt; &lt;img src=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin.jpg&#8221; _rte_src=&#8221;https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin.jpg&#8221; alt=&#8221;LinkedIn Dos and Don\u2019ts for Business&#8221; width=&#8221;600px&#8221; border=&#8221;0&#8243; \/&gt; &lt;\/a&gt; &lt;\/p&gt; &lt;p&gt;Via &lt;a href=&#8221;https:\/\/www.salesforce.com\/ca\/saas\/&#8221; _rte_href=&#8221;https:\/\/www.salesforce.com\/ca\/saas\/&#8221; target=&#8221;_blank&#8221;&gt;Salesforce&lt;\/a&gt; &lt;\/p&gt;<\/textarea><\/p>\n<p> <img decoding=\"async\" src=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin.jpg?strip=all&#038;quality=95\" width=\"250\"><\/img> <span id=\"authorRoot\" path=\"\/content\/blogs\/ca\/en\/authors\/\"><\/span> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>LinkedIn is an invaluable tool for job seekers and recruiters. But to get the most out of this professional social media platform, users should consider a few etiquette tips first.<\/p>\n","protected":false},"author":1,"featured_media":4999,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[93],"sf_content_type":[],"coauthors":[2],"class_list":["post-4997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>LinkedIn Dos and Don\u2019ts for Business - Salesforce<\/title>\n<meta name=\"description\" content=\"LinkedIn is an invaluable tool for job seekers and recruiters. 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But to get the most out of this professional social media platform, users should consider a few etiquette tips first.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-18T17:08:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-18T17:36:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin-open-graph-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"366\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce Canada\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce Canada\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#\/schema\/person\/image\/67746feea2d6a73653ce0c10f94077a5\"}],\"headline\":\"LinkedIn Dos and Don\u2019ts for Business\",\"datePublished\":\"2023-10-18T17:08:52+00:00\",\"dateModified\":\"2023-10-18T17:36:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/\"},\"wordCount\":310,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin-open-graph-1.jpg\",\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/\",\"url\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/\",\"name\":\"LinkedIn Dos and Don\u2019ts for Business - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/linkedin-dos-and-donts-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/dos-and-donts-of-linkedin-open-graph-1.jpg\",\"datePublished\":\"2023-10-18T17:08:52+00:00\",\"dateModified\":\"2023-10-18T17:36:02+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3\"},\"description\":\"LinkedIn is an invaluable tool for job seekers and recruiters. 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