{"id":5474,"date":"2014-08-19T17:22:00","date_gmt":"2023-10-18T17:22:30","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=5474"},"modified":"2023-10-18T17:36:06","modified_gmt":"2023-10-18T17:36:06","slug":"4-reasons-why-you-need-crm","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ca\/blog\/4-reasons-why-you-need-crm\/","title":{"rendered":"4 Reasons Why You Need CRM"},"content":{"rendered":"\n<p dir=\"ltr\">Fortune 500s, startups, franchisees and Mom n Pops all have one thing in common; they have been realizing the benefits of CRM for years. <a title=\"What is CRM- Canada\" href=\"http:\/\/www.salesforce.com\/ca\/crm\/\" target=\"_self\" rel=\"noopener\">If you&#8217;re new to CRM<\/a>, no matter what size your company is, there has never been a better time to invest.<\/p>\n<p dir=\"ltr\">A recent Nucleus Research Report found that on average for every $1.00 you spend in CRM, you should get $8.71 in savings. So, why <a title=\"Nucleus Download\" href=\"https:\/\/www.salesforce.com\/ca\/form\/conf\/nucleus-roi.jsp?d=70130000000luW1&amp;nc=70130000000luVw\" target=\"_self\" rel=\"noopener\">today<\/a>?<\/p>\n<p dir=\"ltr\">1) COMPETITION IS FIERCE<\/p>\n<p dir=\"ltr\">More startups are entering the market every day, putting pressure on the CRM trailblazers to continue investing. Competitive prices, complementary services and large scale discounts are all part of the battle to secure customers for life.<\/p>\n<p dir=\"ltr\">2) CLOUD CRM DELIVERS MORE<\/p>\n<p dir=\"ltr\">Cloud CRM deployment is faster, has lower startup costs and returns an increasing investment overtime. <\/p>\n<p dir=\"ltr\">3) BUYERS ARE DIFFERENT<\/p>\n<p dir=\"ltr\">Before, CRM deployments were mostly run by IT. It was IT\u2019s job to make the important decisions and do the heavy lifting. That\u2019s since changed. Find out which two business departments are leading CRM projects <a title=\"Nucleus Download\" href=\"https:\/\/www.salesforce.com\/ca\/form\/conf\/nucleus-roi.jsp?d=70130000000luW1&amp;nc=70130000000luVw\" target=\"_self\" rel=\"noopener\">now<\/a>.<\/p>\n<p dir=\"ltr\">4) SOFTWARE IS GETTING SMARTER<\/p>\n<p dir=\"ltr\">Applications are becoming more simplified and streamlined. They focus on productivity and results, rather than reports and record keeping. With increased app automation, manager and employee time is free for meaningful conversations and coaching rather than pipeline and status reports.<\/p>\n<p dir=\"ltr\">So take advantage of the competition in the marketplace and invest in CRM today.<\/p>\n<p dir=\"ltr\"><a title=\"Nucleus Download\" href=\"https:\/\/www.salesforce.com\/ca\/form\/conf\/nucleus-roi.jsp?d=70130000000luW1&amp;nc=70130000000luVw\" target=\"_self\" rel=\"noopener\">To Download the Full Report Click Here<\/a>.<\/p>\n<p dir=\"ltr\"> <a href=\"\/\/www.salesforce.com\/content\/dam\/blogs\/legacy\/2014\/08\/6a00e54ee3905b883301a73e04cc2d970.jpg\"><img decoding=\"async\" title=\"NucleusROI\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/legacy\/2014\/08\/6a00e54ee3905b883301a73e04cc2d970.jpg\/_jcr_content\/renditions\/800wi.jpg\" alt=\"NucleusROI\" border=\"0\"><\/img><\/a><\/p>\n<p> <span id=\"authorRoot\" path=\"\/content\/blogs\/ca\/en\/authors\/\"><\/span> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fortune 500s, startups, franchisees and Mom n Pops all have one thing in common; they have been realizing the benefits of CRM for years. If you&#8217;re new to CRM, no matter what size your company is, there has never been a better time to invest.<br \/>\nA recent Nucleus Research Report found that on average<\/p>\n","protected":false},"author":1,"featured_media":5476,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[127,4,1],"sf_content_type":[],"coauthors":[2],"class_list":["post-5474","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-featured","sf_topic-sales","sf_topic-small-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>4 Reasons Why You Need CRM - Salesforce<\/title>\n<meta name=\"description\" content=\"Fortune 500s, startups, franchisees and Mom n Pops all have one thing in common; they have been realizing the benefits of CRM for years. If you&#039;re new to CRM, no matter what size your company is, there has never been a better time to invest. A recent Nucleus Research Report found that on average\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/ca\/blog\/4-reasons-why-you-need-crm\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Reasons Why You Need CRM\" \/>\n<meta property=\"og:description\" content=\"Fortune 500s, startups, franchisees and Mom n Pops all have one thing in common; they have been realizing the benefits of CRM for years. If you&#039;re new to CRM, no matter what size your company is, there has never been a better time to invest. 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