{"id":5493,"date":"2014-07-18T17:22:00","date_gmt":"2023-10-18T17:22:49","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=5493"},"modified":"2023-10-18T17:36:06","modified_gmt":"2023-10-18T17:36:06","slug":"infographic-dos-donts-of-social-selling","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/","title":{"rendered":"Infographic: Do&#8217;s &#038; Don&#8217;ts of Social Selling"},"content":{"rendered":"\n<p>Old habits die hard.<\/p>\n<p>This old adage is exceptionally true of ingrained behaviors like sales tactics. For years, the sales game remained relatively stagnant, but in the past few years, technology has dramatically changed consumers and is facilitating a major paradigm shift in sales tactics and strategy.<\/p>\n<p>Nowhere is this change more evident than the arena of social selling. This is the new breed of value-focused, trust-building, nurturing sales in action. While the concepts of social selling are easy to grasp, fully adapting to the requirements of social selling can be a difficult change.<\/p>\n<p>That&#8217;s why we&#8217;ve created a quick list of do&#8217;s and don&#8217;ts that will help you understand at a glance how to approach social selling and generate real results. Check out the infographic below and download the new e-book &#8220;How to Be Your Own Marketer&#8221; for even more helpful tips.<\/p>\n<p><iframe loading=\"lazy\" frameborder=\"0\" height=\"613\" marginheight=\"0\" marginwidth=\"0\" scrolling=\"no\" src=\"https:\/\/www.slideshare.net\/slideshow\/embed_code\/36968517?rel=0\" width=\"574\">&amp;amp;amp;amp;nbsp;<\/iframe><\/p>\n<p> <b><a href=\"https:\/\/www.slideshare.net\/Salesforce\/dos-donts-of-social-selling\" target=\"_blank\" title=\"Do's &amp; Don'ts of Social Selling\" rel=\"noopener\">Do&#8217;s &amp; Don&#8217;ts of Social Selling<\/a><\/b> from <b><a href=\"http:\/\/www.slideshare.net\/Salesforce\" target=\"_blank\" rel=\"noopener\">Salesforce<\/a><\/b> <\/p>\n<p>Download the free e-book for even more helpful tips.<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/form\/pdf\/how-to-be-your-own-marketer-part-2.jsp?d=70130000000lrQw&amp;nc=70130000000lrQm\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" alt=\"CRM Ebook\" border=\"0\" src=\"\/\/www.salesforce.com\/content\/dam\/blogs\/legacy\/2014\/07\/6a017d428022fc970c01a3fd2e93e3970.jpg\/_jcr_content\/renditions\/800wi.jpg\" title=\"salesforcecontent\"><\/img><\/a><\/p>\n<p> <span id=\"authorRoot\" path=\"\/content\/blogs\/ca\/en\/authors\/\"><\/span> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Old habits die hard.<br \/>\nThis old adage is exceptionally true of ingrained behaviors like sales tactics. For years, the sales game remained relatively stagnant, but in the past few years, technology has dramatically changed consumers and is facilitating a major paradigm shift in sales tactics and<\/p>\n","protected":false},"author":1,"featured_media":5495,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[4],"sf_content_type":[],"coauthors":[2],"class_list":["post-5493","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-sales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Infographic: Do&#039;s &amp; Don&#039;ts of Social Selling - Salesforce<\/title>\n<meta name=\"description\" content=\"Old habits die hard. This old adage is exceptionally true of ingrained behaviors like sales tactics. For years, the sales game remained relatively stagnant, but in the past few years, technology has dramatically changed consumers and is facilitating a major paradigm shift in sales tactics and\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Infographic: Do&#039;s &amp; Don&#039;ts of Social Selling\" \/>\n<meta property=\"og:description\" content=\"Old habits die hard. This old adage is exceptionally true of ingrained behaviors like sales tactics. For years, the sales game remained relatively stagnant, but in the past few years, technology has dramatically changed consumers and is facilitating a major paradigm shift in sales tactics and\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-18T17:22:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-18T17:36:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/6a017d428022fc970c01a73deaee76970.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Salesforce Canada\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce Canada\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#\/schema\/person\/image\/67746feea2d6a73653ce0c10f94077a5\"}],\"headline\":\"Infographic: Do&#8217;s &#038; Don&#8217;ts of Social Selling\",\"datePublished\":\"2023-10-18T17:22:49+00:00\",\"dateModified\":\"2023-10-18T17:36:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\"},\"wordCount\":179,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/6a017d428022fc970c01a73deaee76970.png\",\"inLanguage\":\"en-CA\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\",\"url\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/\",\"name\":\"Infographic: Do's & Don'ts of Social Selling - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/infographic-dos-donts-of-social-selling\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/ca\/blog\/wp-content\/uploads\/sites\/12\/2023\/10\/6a017d428022fc970c01a73deaee76970.png\",\"datePublished\":\"2023-10-18T17:22:49+00:00\",\"dateModified\":\"2023-10-18T17:36:06+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/ca\/blog\/#\/schema\/person\/601f410a2801f4ddcf6f00cb182e69d3\"},\"description\":\"Old habits die hard. 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