Salesforce Leadership


Gavin Patterson

President & Chief Revenue Officer

Patterson served as Chief Executive of BT Group from 2013–19. During his tenure at BT, he completed the U.K. rollout of the superfast fibre and started the deployment of the ultrafast fibre. He led the $19.7 billion acquisition of EE, launched BT Sport, expanded BT’s cybersecurity practice, and championed BT’s social purpose agenda. He joined BT in 2004 as MD Consumer and joined the board as CEO of BT Retail in 2008. Prior to BT, he spent four years at Virgin Media and nine years at Procter & Gamble. Patterson is a Non-Executive Director at British Airways, the APAX-backed AI business Fractal, and a Trustee of the British Museum. He graduated from Cambridge University with a master of engineering degree in chemical engineering.