Independent Research Firm Names A Leader in Hosted Sales Force Automation For Second Year

Reports cites "Impressive set of customization and integration tools"

SAN FRANCISCO — April 5, 2005 — [NYSE: CRM], the technology and market leader in on-demand customer relationship management (CRM), today announced that it is among the select companies that Forrester invited to participate in its April 1, 2005, Forrester Wave: Hosted Sales Force Automation, Q1 2005. In this evaluation, was rated number one for its current product offering and market presence.

"Market share leader grew its customer base by a striking 140% in 2004," according to the April 2005 Forrester Wave: Hosted Sales Force Automation, Q1 2005. The report continues by saying, " provides the strongest SFA functionality overall," and, "An impressive set of customization and integration tools to enable firms to create a solution that fits their business needs."

Forrester TechRankings evaluated, Siebel CRM OnDemand, NetSuite, NextSale, SalesCenter, Salesnet, RightNow, and Entellium on approximately 150 attributes, combining data from hands-on lab testing and vendor research with strategic market analysis and customer reference checks. The company received the highest score for their current offering, including the functional areas of set up and configuration and integration, as well as in overall market presence.

  • Overall Current Offering: Best-in-class overall SFA offering provides the perfect balance of usability and functionality.
  • Setup and Configuration: has the strongest overall setup and configuration capabilities, with leading for organizing users and user groups. Scorecard Summary: Enterprise Edition, Forrester Research, Inc., April 2005.
  • Integration: Sforce allows developers to customize, integrate and extend the user interface, business logic and data model to support specific business requirements.
  • Overall market presence: received the top overall score with respect to installed base, financial strength, employee number and global reach.

With Customforce, Salesforce provides every company the power to be unique. Representing a major breakthrough beyond cookie-cutter vertical solutions, Customforce enables ordinary business users to easily customize their CRM and create new on-demand applications through a simple point-and-click interface. Built into Salesforce and Supportforce, Customforce enables 13,900 companies to leverage the simplicity, power, and success of on demand to create 13,900 unique CRM editions. Customforce makes Salesforce the world's most customizable CRM. is the world's most widely used on-demand CRM product and a leader in on-demand applications. In the last few months, has been honored with the following accolades: ISM's 2005 Top 15 CRM, 2004 InfoWorld 100 for IT Innovation & Resourcefulness, InfoWorld CRM Technology of the Year, Red Herring 2004 Top 100 Innovative Companies, SearchCRM SFA Technology of the Year, and Customer Interaction Solutions Product of the Year.

The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.

About is the world’s largest provider of customer relationship management (CRM) software. For more information about (NYSE: CRM), visit:

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