Named a 2008 CRM Market Award Winner by CRM Magazine

Salesforce CRM named the winner in Sales Force Automation and Midmarket Suite CRM categories

Honored as a Leader in Enterprise Suite CRM and Small Business Suite CRM

SAN FRANCISCO - September 17, 2008 - [NYSE: CRM], the market and technology leader in Software-as-a-Service (SaaS) and Platform-as-a-Service (PaaS), today announced that CRM magazine has honored the company with two 2008 CRM Market Awards, for Midmarket Suite CRM and Sales Force Automation.  In addition, Salesforce CRM was named a Leader in both Enterprise Suite CRM and Small Business Suite CRM.  CRM Market Award recipients are determined "through an extensive three-month process and proprietary rating formula that involves industry analysts, financial and corporate information, product and functionality assessments, and scores reflecting customer satisfaction."

"Salesforce CRM provides tremendous value, helping customers make more strategic business decisions and improve overall operations," said Marc Benioff, chairman and CEO at  "We're excited to again receive the CRM Market Awards, and to be honored for enabling our customers to become more efficient, more agile and more profitable."

"CRM magazine is pleased to present the 2008 CRM Market Awards to those companies and individuals who are raising the bar in their customer relationship initiatives. These efforts are helping companies streamline business processes, maximize profitability, and provide more value to customers," said David Myron, editorial director of CRM magazine. "Congratulations to this year's award recipients.  May they continue to raise the standard of CRM excellence."

In addition to receiving the CRM Market Leader Awards, the company's customer Qualcomm was honored with a CRM Elite Award for its combined Salesforce CRM and EchoSign deployment.  Qualcomm received one of only four CRM Elite Awards bestowed by CRM magazine.

The 2008 CRM Market Awards were presented at the destinationCRM 2008 Conference at the Marriott Marquis in New York.  The complete list of winners has been published in the September 2008 issue of CRM magazine, available at

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