In addition to helping with internal collaboration, Salesforce is helping AmerisourceBergen get closer to customers. Several divisions use Marketing Cloud for customer outreach and marketing. And the US Bioservices division employed Community Cloud to create an online community called My PathPoint that allows doctors to log in and submit new prescriptions, refill authorizations, and requests for information, all through a secure and confidential portal.
Salesforce Platform is the engine that’s fueling a nationwide network of microsites for the Good Neighbor Pharmacy network. The 3,500 microsites – available online or on mobile devices -- integrate with Salesforce to pull information like location, office hours, prescription status. Customers can even request refills through the app.
With Service Cloud portals the company makes it easy for physicians, patients, and payers (like Blue Cross or Blue Shield) to quickly access confidential information, manage claims and reimbursements, and more. Paperwork has been reduced by 95 percent, and adjustments that used to take three months to process are now completed in just days.
“Salesforce has added a whole new level of agility to our business,” says Danilewitz. “We can adapt to changing business needs — or new regulations — in a few hours.”