The role of CMOs globally has been on a continuous path of transformation. The digital era has created new ways for businesses to connect with audiences on a deeper level, and in turn deliver more seamless, personalized customer experiences at scale. Today’s CMO is uniting brand, sales, commerce, service, and loyalty to own the end-to-end customer journey.
Join Seth Godin, Brian Solis, and Canadian business leaders as they discuss how the role of the CMO is becoming more dynamic, strategic, and innovative to drive the customer experience of the future.
- Seth Godin, Entrepreneur & Best-Selling Author
- Brian Solis, Global Innovation Evangelist, Salesforce
- Duri Alajrami, Chief Sales & Marketing Officer, Moneris
- Nicole Tapscott, Chief Marketing Officer, Mejuri
Moderated by: Shachin Ghelani, AVP Marketing Cloud Canada, Salesforce