Strategies for a Successful Salesforce Implementation
- Dave Borrelli - AVP, Sales, Salesforce
- Jacob Pat - Principal, JXP & Co. (former CIO at Champion Petfoods & Canada Goose)
As challenging as the last year has been, it has also underscored the value of technology in ensuring business continuity. In 2020, over 60% of Canadian businesses were forced to accelerate their technology adoption plans. For most, digital road maps were compounded from months or years to weeks or days.
Whether it was introducing new SaaS solutions for payment or procurement purposes, moving businesses online via eCommerce, or expanding investment in collaboration tools, the pandemic has proven to be an essential catalyst in accelerating digital transformation.
Now, more than ever, successfully implementing technology is critical to ensuring continuity, resiliency and growth. Yet, studies show that 73% of digital transformation efforts fail. The key to success? A thoughtful approach that focuses on digitally enabling both people and processes.
Join us as we explore the seven most effective strategies that drive technology adoption in any organization. We’ll be joined for a fireside chat with Jacob Pat, Principal at JXP & Co. (formerly CIO at Champion Petfoods and Canada Goose), leaving you with actionable insights to bring to your business in 2021.