Great customer experience isn't about sales. Or about service. Or marketing, or operations, or even great products. It's about all of them, operating in harmony. Your customers don't care how your organization is structured. They don't care which department is responsible for what. They just want a fast, frictionless, consistent experience delivered when and how they need it. And as customer expectations continue to ratchet up, technology plays an increasingly important role in stitching it all together seamlessly.

Join Salesforce Canada and Jay Baer, founder of Convince & Convert and best-selling author for this special 9 minute session that will illuminate some of the ways technology can delight today's connected customer.

Jay Baer is a New York Times best-selling author and President of Convince & Convert, a consulting firm that helps the world's most iconic brands like The United Nations, Nike, and 3M use technology to win new customers, and keep the customers they've already earned.