Marketing Cloud has strategic partnerships with all of the major social networks, including Facebook, Twitter, LinkedIn, YouTube, Pinterest, and Google+.
Marketing Cloud is one of the select few Facebook Strategic Preferred Marketing Developers, where we gain early access to pre-launch product tests and sit on the PMD executive council.
Salesforce is also the only company to be a charter member of both the Facebook strategic partner program as well as Twitter’s Ads API program.
As a launch partner of Pinterest’s MarTech Developer alpha, Marketing Cloud has access to the Pinterest Business Insights API, providing marketers with data to better understand their brands’ effectiveness on Pinterest.
Selected as LinkedIn Sponsored Updates partner, Marketing Cloud enables marketers to efficiently manage multiple campaigns, target premium audiences at scale with LinkedIn’s unique demographic data, schedule Sponsored Updates and track and optimize advertising campaign performance using rich reporting dashboards.
4 STEPS TO ENHANCE YOUR SOCIAL MEDIA STRATEGY