Small and Medium Business Trends Report

Insights from over 2,500 small and medium business owners and leaders worldwide.

1. Communities and Governments Step Up

Animated Pie Chart showing 67%

Sixty-seven percent of SMB leaders say community support has been important to their company’s survival.


2. SMBs Transform Employee and Customer Engagement

Animated Pie Chart showing 71%

Seventy-one percent of SMBs say their customers expect online transactions and nearly the same proportion have an ecommerce presence.


3. SMBs Embrace the Digital-First World

Animated Pie Chart showing more than 50%

More than half of growing SMBs accelerated investments in sales and customer service technology over the past year.


4. SMBs Foresee Long-Term Changes

Animated Pie Chart showing 75%

Seventy-five percent of SMB leaders believe shifts they’ve made to their business operations over the past year will benefit them long-term.


Download the report for more small business trends, and to learn:

  • Which challenges are still the most daunting for SMBs
  • How growing SMBs have adapted their operations for success
  • The state of SMBs, featuring data from 18 different countries

What drives business resilience and growth during a crisis? We asked thousands of global professionals. Read the report.

A thumbnail image showing illustrations of people working and the text small and medium business report
Enter your first name
Enter your last name
Please enter your title
Enter a valid email address
Enter a valid phone number
Enter your company name
Select the number of employees
Choose a valid country
Agree to all disclosures below.
By registering I confirm that I have read and agree to the Privacy Statement.
This field is required.

More Resources





Get timely updates and fresh ideas delivered to your inbox.