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CRM for Small Business
The small business CRM that helps you grow your business
With the sales, service and marketing tools to achieve your small business goals.
How can Salesforce CRM for Small Business help you succeed?
Customer relationship management (CRM) helps you manage relationships and interactions with current and potential customers. Improve each interaction and watch your customer relationships grow along with your business.
Sales
Sell more the easy way.
When everything you need to run your business is in one place, growing your business is easy. Get instant reports and automate processes that used to be time-consuming. Go from potential deals to wins, faster.
Service
Solve customer issues more efficiently.
Be ready to tackle customer issues as they pop up with personalized support and onscreen answers for your employees.
Marketing
Send the right message every time with powerful marketing.
Personalize your messaging to find more qualified leads as your business grows - and close more deals.
Start and scale faster with tools purpose-built for small teams.
Get your team organized on the CRM app that helps you find leads, close deals, and give your customers the support they need. Starting at $25 per month for 1-10 users.*
Take your small business further with the world’s most trusted CRM.
Salesforce Essentials
Salesforce Essentials
Out-of-the-box CRM and customer support for up to 5 users
$
25
USD/user/month†
(billed annually)
(billed annually)
Sales Professional
Sales Professional
Complete sales solution for any size team
$
75
USD/user/month**
(billed annually)
(billed annually)
Service Professional
Service Professional
Complete customer service solution for any size team
$
75
USD/user/month**
(billed annually)
(billed annually)
Pardot Growth
Pardot Growth
Suite of marketing automation tools for any size team
$
1,250
USD/month** up to 10,000 contacts
(billed annually)
(billed annually)
* Offer requires an annual contract. Monthly pricing available.
** This edition requires an annual contract. Monthly pricing available on Essentials edition.
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
** This edition requires an annual contract. Monthly pricing available on Essentials edition.
This page is provided for information purposes only and subject to change. Contact a sales representative for detailed pricing information.
customer success spotlight
See what our customers say about Salesforce.
“Our lead volume increased 300 times in less than a three-week window, and our Salesforce instance scaled beautifully.”
Get the latest small business research, articles, videos, and more.
Report
Insights from over 2,500 small and medium business owners and leaders worldwide.
Video
Learn how growing businesses make their CRM decision with the Buyer’s Guide.
Customer Story
Read how Headspace brings wellbeing to more workplaces with Salesforce.
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Frequently Asked Questions
What is Small Business CRM?
A small business CRM is a customer relationship management tool designed specifically for the needs of businesses with fewer employees. It should work like an enterprise CRM to support communication with customers and prospective customers - but at a price point, and with features, relevant to a smaller businesses.
What features do SMBs need in a CRM?
The features most needed by small businesses in a CRM application include:
- a cloud-based CRM system that does not require IT resource
- a price point and package tailored to their size
- CRM software that tracks email, captures web leads and allows custom reporting and workflow automation
What are the benefits of CRM for Small Businesses?
An effective customer relationship management (CRM) system offers many benefits to small businesses. It can, for example:
- automate communications to maximise resources
- share contact records for flexibility
- use data analysis to better target customers to grow sales
- access customer service tools to drive satisfaction and loyalty