Welcome, future Salesforce Champions.


Tell your Salesforce story. Elevate your career. Empower the Trailblazer Community.


Pick your path — what kind of Champion do you want to be?


Sales Champion

Sales and sales ops leaders who are passionate about driving success in their organizations, and are dedicated to helping others succeed with Salesforce.

Service Champion

Customer service and field service leaders who bring industry knowledge and dedication to their agents, customers, and communities.

Marketing Champion

Master marketers who have seen firsthand how Salesforce can supercharge businesses and careers, and want to share their insights with the world.

Commerce Champion

Commerce leaders who bring their Salesforce-savvy to the table alongside a commitment to sharing their field expertise and industry knowledge.

Platform Champion

IT leaders and technology owners who have helped pave the path to digital transformation at their organizations, and are ready to show others the way.

Get ready to step into the spotlight as a Salesforce Champion.


Becoming a Champion has its perks.

As a Salesforce Champion, you’ll have access to:

  • A private community of trusted and like-minded peers
  • Unique career and leadership development programs, including Salesforce-sponsored workshops, trainings, and mentorship opportunities
  • Champion-only networking, social, and educational events
  • Salesforce-sponsored photo & video shoots, social media campaigns and other advocacy opportunities
  • Exclusive opportunities to connect and collaborate with Salesforce product and business leaders
  • First looks at product innovations, launches, roadmaps, and more

As a Salesforce Champion, you will:

  • Champion the power of Salesforce to drive digital transformation based on your own experiences
  • Share your knowledge and passion online, onstage, and on social channels
  • Empower other Trailblazers through mentorship opportunities
  • Help inform future Salesforce product innovation 
  • Honor a minimum one-year commitment to the program, including a quarterly commitment to learning, sharing, and being in the spotlight

Do you have what it takes to be a Salesforce Champion?


We’re looking for the strongest storytellers and Salesforce advocates — Trailblazers who are ready to step into the spotlight and who exhibit the following three core characteristics.



You consistently seek opportunities to drive transformation and empower others.


You share your authentic leadership journey across Salesforce channels and your own.


You contribute openly and actively to help others succeed in the Trailblazer Community.

Apply to become a Salesforce Champion.

  • You currently work for a Salesforce customer* 
  • You have at least one year of experience leading digital transformation efforts
  • You sit on the business side of your organization in a sales, service, marketing, commerce, or IT role**