Salesforce MVPs help millions of customers thrive by sharing their knowledge, leadership, and creativity within the Trailblazer Community. Salesforce MVP status is awarded for a one-year period. Each following year, MVP status is reviewed and extended based on their current contributions. New MVP classes will be welcomed once per year, and anyone can nominate an MVP during the once-yearly nomination period.
Expertise:  maintains a strong, current understanding of the Salesforce products and Salesforce Ohana
Generosity:   contributes openly and actively to help others succeed in the Salesforce ecosystem
Leadership:  consistently seeks opportunities to innovate and leave a path for others to follow
Advocacy:   advocates for Salesforce and our core values of trust, growth, innovation, and equality

Since community members are always doing something new and amazing, we don't follow a specific contribution check list. But some great examples of MVP contributions include:

  • Sharing valuable product expertise and insights through books, blogs, social channels, and collaboration groups
  • Helping customers get answers fast on the Trailblazer Community — in Answers and Collaboration Groups, and responding to Twitter #askforce posts
  • Building new programs like MVP Office Hours, Mentorship Central, and Community-led Dreamin' events
  • Outstanding leadership of Community Groups and programs
  • Sharing their success stories to inspire the next generation of Trailblazers

There are a few guiding principles that determine eligibility:

  • We award MVPs for their individual contributions, completely independent of where they work.
  • Nominees must have been active in the community for at least a year to be considered for MVP status.

Nomination process:

  1. Any customer or Salesforce employee can make a nomination.
  2. After nominations close, our current MVPs review each nomination and provide unique and valuable feedback on every nomination based on their real-life experience within their online and local communities.
  3. A diverse team of internal stakeholders from different teams review nominations together. This global team includes, Alliances and AppExchange, Developer and Admin relations so we can be sure all communities, groups, and regions are fairly represented as we discuss feedback about each nomination.
  4. After all of the above, we create the final list of new MVPs to be awarded.
  5. New MVPs are notified the night before we make the official announcement (watch the blog for the announcement). MVP rewards last for one year from the announcement, and ongoing participation is reviewed annually based on contributions in the last 12 months.

The program rewards are all about helping MVPs be their best in their careers and the Salesforce community. Some examples of rewards include:

  • Access to premier support
  • MVP training and certification plan
  • Special briefings with Salesforce product and marketing teams
  • Access to Salesforce executives at exclusive MVP networking events
  • Frequent opportunities to contribute to Salesforce events and social content