Surpasses 900,000 Subscriptions, Demonstrating Widespread Adoption of Platform-as-a-Service and Software-as-a-Service

Adds to major milestones for on-demand computing at Dreamforce 2007 conference

SAN FRANCISCO –’s Dreamforce Conference – September 18, 2007 – [NYSE: CRM], the market and technology leader in on-demand business services, announced that it hit a major milestone with more than 900,000 paying subscriptions. This announcement was made along with numerous other on-demand industry innovations and milestones before 7,000 attendees at’s fifth annual Dreamforce 2007 conference in San Francisco.

“Reaching this tremendous milestone of 900,000 subscriptions is incredible momentum and evidence of the revolution that is taking place with business technology,” said Marc Benioff, chairman and CEO of “We have hit a new level of mainstream adoption with our Platform-as-a-Service and our industry leading Software-as-Service applications, and are moving full steam ahead towards hitting one million subscribers.”

In addition, announced compelling evidence of customer adoption and use of its Platform-as-a-Service and industry-leading Software-as-a-Service, the driving forces behind its growing subscription number. Customers and developers have built more than 44,000 custom applications and 176,000 custom objects on the platform as they customize the service to their specific needs. This has resulted in more than 18.7 billion API calls, demonstrating the ease with which customers are integrating Salesforce with other applications. In addition, the company announced that since Apex code became generally available to customers approximately 30 days ago, there have been more than 384,000 lines of code developed. These numbers signify the momentum that has achieved as customers of all sizes adopt software-as-a-service to build and run applications that extend the power of on demand. also unveiled numerous new technology innovations at the conference, leading to the company’s emergence as a multi-application, multi-category on-demand leader. For more information on news announced from’s Dreamforce 2007 conference, please go to Platform and the AppExchange reinvents the traditional development, deployment and distribution of any business application with Platform-as-a-Service. Developers, customers and partners can use to easily create a new generation of on-demand applications and deploy them worldwide as a service. allows applications to be easily shared, exchanged and installed with a few simple clicks via's AppExchange marketplace, enabling all the innovation that unleashes to be easily distributed to the entire on-demand community.

The AppExchange economy continues to expand, with thousands of customers installing thousands of applications via the AppExchange. Customers of all sizes can quickly and easily extend Salesforce with additional on-demand business applications available on the AppExchange, found at

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