IBM Information Server Software Delivers Integration between and All Major Enterprise Applications

Enterprise customers can use world-class IBM solution, now listed on the AppExchange, to quickly and easily integrate the Platform and Salesforce CRM applications within their IT environment

SAN FRANCISCO - January 8, 2008 - (NYSE:CRM), the market and technology leader in on-demand business services, today announced that the IBM Information Server Pack for is now listed on the AppExchange. Enterprise customers can now use the IBM Information Server Pack for for seamless integration and cleansing of Salesforce CRM application data to and from their other enterprise applications and connectivity between Salesforce CRM applications and the Platform.

"An organization's ability to act swiftly and make sound business decisions is based on having access to complete and accurate views of enterprise data," said Jim Welch, vice president, IBM Information Platform and Solutions. "Large enterprises are rapidly adopting and need to tightly integrate the on-demand applications and platform with their legacy on-premise applications. Information Server provides enterprise customers breakthrough productivity, flexibility and performance. With this new IBM Information Server Pack now available, customers can implement more quickly and ensure information quality and consistency across their applications."

"More than 50 percent of our 8 billion transactions last quarter were handled through the API, demonstrating the widespread integration of Salesforce CRM and the Platform with other enterprise applications," said Clarence So, Chief Marketing Officer, "Our enterprise customers can now take advantage of IBM Information Server, a world-class integration solution for faster deployment time and reduced costs through rapid, automated integration of enterprise data."

IBM Information Server Pack for
The IBM Information Server Pack for enables data to be easily integrated between the Platform and Salesforce CRM applications and other enterprise data repositories via the highly scalable IBM Information Server platform. Organizations can use the Pack for to extract, load, cleanse and synchronize their front office data hosted in the platform and applications with other business data stored within on-premise ERP back office applications, data warehouses, and analytic applications.

  • Secure connectivity to from IBM Information Server via the Internet
  • Easy UI based, application-level access to metadata via the API
  • Automatic generation of Salesforce Object Query Language (SOQL) syntax and ability to use custom SOQL
  • Ability to visually discover, cleanse, load and extract business objects
  • Ability to map, transform and leverage data as an enterprise asset within IBM Information Server
Business benefits:
  • Expose critical back office data to the customer facing employees to make better customer decisions
  • Enables customers to get a single business view of their enterprise information across both on-premise and on-demand applications
  • Reduces costs and increases productivity of your ETL development teams
  • Enhance the ROI benefits of your CRM application and Platform deployments
IBM Information Server is the industry's first comprehensive data integration platform to make it easier for customers to understand all their information assets and integrate silos of information to deliver consistent, complete and trustworthy data for key business and IT projects.

More information on the IBM Information Server Pack for is now available on the AppExchange at or by visiting Platform and the AppExchange reinvents the traditional development, deployment and distribution of any business application with platform-as-a-service. Developers, customers and partners can use to easily create a new generation of on-demand applications and deploy them worldwide as a service. allows applications to be easily shared, exchanged and installed with a few simple clicks via's AppExchange marketplace, enabling all the innovation that unleashes to be easily distributed to the entire on-demand community.
The AppExchange economy continues to expand, with thousands of customers installing applications via the AppExchange. Customers of all sizes can quickly and easily extend Salesforce with additional on-demand business applications available on the AppExchange, found at

About Salesforce

Salesforce, the global CRM leader, empowers companies to connect with their customers in a whole new way. For more information about Salesforce (NYSE: CRM), visit:

Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase Salesforce applications should make their purchase decisions based upon features that are currently available. Salesforce has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol “CRM.” For more information please visit, or call 1-800-NO-SOFTWARE.