Canon Marketing Japan Deploys's Mobile Solution to 1,100 Users

Software-as-a-Service enables business mobility for Canon Group companies

SAN FRANCISCO - May 13, 2008 - (NYSE: CRM), the market and technology leader in Software-as-a-Service and Platform-as-a-Service, today announced that Canon Marketing Japan , Inc. (hereafter Canon MJ) has deployed's mobile solution to 1,100 users, dramatically streamlining and speeding up sales processes by enabling anytime, anywhere access to critical customer and company information. 

Canon MJ is one of the 41,000 companies of all sizes, industries and geographies that comprised the customer base as of January 31, 2008.  Revenue and subscribers will be recognized as the service is delivered.

Thanks to's mobile solution, the Canon Group's 1,100 subscribers throughout Japan have complete visibility into the sales process and can confirm or update opportunities MJ and sales activities in their spare time from virtually anywhere without logging on to their laptops.  Canon sees the number of mobile users growing as the company expands its Salesforce subscriber base to 4,000 by the end of the year.

Canon MJ had been using disparate SFA systems on a departmental basis since 2005.  The company decided to consolidate its systems with Salesforce in October 2007, and selected's Software-as-a-Service because it could be implemented more rapidly than packaged software and because had a proven track record of customer success.  Canon MJ integrated 22 different systems using Platform-as-a-Service.  The company went live with its integrated Salesforce system in February 2007.

"Our sales organization is more efficient, we're moving a lot faster, and we don't carry around laptops anymore," said Hiroaki Sasaki, director of business solutions administration at Canon Marketing Japan Business Solutions Company.  "We can do most of our work on a single handset anytime, anywhere." Platform and the AppExchange ( reinvents the traditional development, deployment and distribution of any business application with platform-as-a-service. Developers, customers and partners can use to easily create a new generation of on-demand applications and deploy them worldwide as a service. allows applications to be easily shared, exchanged and installed with a few simple clicks via's AppExchange marketplace, enabling all the innovation that unleashes to be easily distributed to the entire on-demand community.

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