PRESS AND NEWS Announces Strategic Partnership with Deutsche Telekom and Invests for Growth in Germany

Deutsche Telekom and form strategic alliance in DACH -- announce corporate customer unit T-Systems is provider for new German Data Centre and the primary reseller for’s leading cloud services expands German headquarters in Munich, opens Berlin office sponsors Bundesverband Deutsche Start-Ups to foster Innovation in new German companies, joining Facebook, Google and Lufthansa Systems
Bayer Vital, Commerzbank, Coca Cola Erfrischungsgetränke and Software AG are connecting with customers in a whole new way with Salesforce, joining top DACH companies including airberlin, BMW and Endress&Hauser

MUNICH – July 3, 2014 – (NYSE: CRM), the world’s #1 CRM platform, today announced strategic investments in Germany; Deutsche Telekom’s customer unit T-Systems has been named the provider for’s German data centre and the company’s strategic partner throughout the DACH region, forming’s first strategic alliance in DACH. In addition, will expand its Munich headquarters and has opened its Berlin office. also announced it will sponsor Bundesverband Deutsche Start-Ups to foster innovation in new German companies, joining Facebook, Google and Lufthansa Systems. Innovative German companies Bayer Vital, Commerzbank, Coca Cola Erfrischungsgetränke and Software AG are now connecting with customers in a whole new way with Salesforce, joining leading German companies such as airberlin, BMW and Endress&Hauser.

Comments on the News
● " sees tremendous opportunity for German customers to succeed in the cloud, and is making local investments that will accelerate customer success,” said Marc Benioff, chairman and CEO, “Today we want to thank our German customers for helping make us one of the top 10 largest software companies in the world -- is the first cloud company to achieve this status."
● “German companies are growing and succeeding with,” said Miguel Milano, president, EMEA, “Today’s announcements underscore’s focus on delighting our German customer base and our ecosystem of partners and developers.”
● "Companies that want to benefit from the opportunities of the digital age have to master an ever broader technological spectrum – and Deutsche Telekom’s corporate customers unit and are now working together to support them on that," said Tim Höttges, Chairman of the Board of Management, Deutsche Telekom. "Together with, we are expanding our range of simple and cost-effective cloud services, particularly for small and medium-sized enterprises, which form such a strong part of our economy in this country."
● “Salesforce1 World Tour Munich is one of the biggest IT events in Germany this year and I am excited to join Marc onstage at the keynote,” said Karl-Heinz Streibich, CEO, Software AG. “Software AG is completely transforming our relationships with customers, employees and partners with the latest in social, mobile and connected cloud technologies from and Software AG.”

Deutsche Telekom and Now Strategic Partners in DACH has selected Deutsche Telekom’s corporate customer unit T-Systems as the provider for the previously announced data centre in Germany, which will be powered 100 percent by renewable energy sources. This new data centre,’s first in Germany, is expected to support the company’s cloud computing services across its growing customer base in the region. The company plans to open three new data centres in Europe, including data centres in the UK and France.’s first European data centre is expected to open in the UK in 2014 while data centres in Germany and France are expected to open in 2015.

In addition, the two companies today announced that T-Systems will also become the primary reseller for’s leading cloud services in the DACH region. Expands German Presence
As part of its investment in Germany, the company today announced it plans to significantly expand its German headquarters in Munich. The company also announced it has opened a new office in Berlin to complement its current German offices in Munich, Frankfurt and Dusseldorf. also announced plans to add more than 500 new jobs across Europe, including in Germany, during its fiscal year 2015.

Bundesverband Deutsche Start-Ups and to Foster Innovation in German Start-Ups introduced a new partnership with Bundesverband Deutsche Start-Ups to help new businesses grow and advance in Germany. Bundesverband Deutsche Start-Ups is the voice of the start-up community in Germany, representing interests of German start-ups in politics, and supporting startup networking across Germany, with more than 200 members. joins companies such as Facebook, Google and Lufthansa Systems as a sustaining member. As part of the new agreement, the company plans to provide direct mentoring and Salesforce product training to help the next generation of German businesses grow and thrive.

Customer Growth Explodes in Germany and DACH Region
Leading companies including Bayer Vital, Coca Cola Erfrischungsgetränke, Commerzbank, and Software AG have selected to drive innovation and connect with their customers in a whole new way. They join top companies including airberlin, BMW and Endress&Hauser as customers.

Commerzbank is using the Salesforce Marketing Cloud to run its social media activities for private customers. Coca Cola Erfrischungsgetränke is using Salesforce wall-to-wall to expand their customer relationships and to maximise SAP data from their ERP systems to better manage those relationships.

Salesforce1 World Tour Munich: Germany’s Largest Cloud Computing Event
The Salesforce1 World Tour Munich is Germany’s largest cloud computing event. The event will bring Salesforce experts, partners and customers together to demonstrate how companies of all sizes and industries are leveraging the power of Salesforce1, the world's most trusted cloud platform, to connect with their customers in a whole new way. With keynotes from executives that showcase cutting-edge technology, specialized breakout sessions, live demos and inspiring customer stories, attendees will learn how to transform how they sell, service, market and engage for the Internet of Customers.

Additional Information
● Registration for the event is available at
● Follow @SalesforceDE on Twitter and join the conversation at #Salesforce1tour
● Watch the event live at

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