Based on CRM revenue in 2015, Salesforce achieved greater total revenue and market share growth than any other top 10 CRM vendor
Salesforce also has the largest market share in the Sales and Customer Service and Support Markets based on 2015 total worldwide software revenue
SAN FRANCISCO, May 23, 2016-- Salesforce [NYSE: CRM], the world's #1 CRM company, today announced that for the fourth consecutive year it has been named the #1 CRM software provider in Gartner Inc.'s latest worldwide CRM market share report, entitled "Market Share Analysis: Customer Relationship Management Software, Worldwide, 2015."1 Based on CRM revenue in 2015, Salesforce achieved greater total revenue and market share growth than any other top 10 CRM vendor. Salesforce also has the largest market share in the Sales and Customer Service and Support Markets based on 2015 total worldwide software revenue.2
Comments on the News
“A transformational shift is taking place in every industry, making the customer experience the new competitive differentiator,” said Alex Dayon, president and chief product officer, Salesforce. “Our leadership in CRM market share validates the unparalleled ability of the Salesforce Customer Success Platform to empower companies to transform their customer relationships through delivering exceptional experiences.”
The Salesforce Customer Success Platform
Salesforce has been on a continuous journey for the last 17 years to completely re-imagine CRM for the digital era. Powered by the latest cloud, social, mobile, data science and IoT technologies, the Salesforce Customer Success Platform brings together groundbreaking cloud solutions for sales, service, marketing, community, analytics, apps and IoT that enable companies to connect their customers in entirely new ways.
In 2015, the company launched the new Salesforce Platform—Salesforce Lightning, a powerful multi-tenant, next-generation metadata platform that provides a consistent, modern user experience across any device. With the Salesforce Lightning App Builder, business users and developers can quickly and easily build apps, and the thriving Lightning Ecosystem provides customers with a broad array of third-party apps and components for everything from financials to human resources, fully integrated with Salesforce.
Gartner, Market Share Analysis: Customer Relationship Management Software, Worldwide, 2015 Joanne M. Correia, et al., May 12, 20161
Gartner, Market Share: All Software Markets, Worldwide, 2015, March 31, 20162
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