Salesforce Named a Leader in CRM Suites by Independent Research Firm

SAN FRANCISCO—November 15, 2018—Salesforce [NYSE: CRM], the global leader in CRM, today announced Salesforce was named a leader by Forrester Research in its report, The Forrester Wave™: CRM Suites, Q4 2018.

Salesforce received the highest score possible in the category of market presence, as well as the criteria of product strategy, delivery and extensibility ecosystem, sales force automation (SFA), marketing automation, customer service, field service and customer journey support. In the report, Forrester describes Salesforce as “a foundation for smarter engagement on a broader scale.”

“Customer expectations have never been higher—to succeed, companies must put them at the center of their business," said Mike Rosenbaum, EVP, Product, Salesforce. “By leveraging the power of Einstein and Lightning, Salesforce empowers businesses of all sizes to accelerate their digital transformations and deliver connected customer experiences.”

Since its founding, Salesforce has been a pioneer and leader in enterprise cloud computing. With a relentless commitment to customer success, Salesforce continues to reimagine CRM for today’s digital world through its portfolio of leading products—spanning sales, service, marketing, commerce, communities, analytics and app development—all on a single trusted cloud platform.

Additional Information

  • The 2018 Forrester CRM Suites Wave™ report is available here

  • Learn more about Salesforce here

  • Read the blog post here

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About Salesforce

Salesforce is the global leader in Customer Relationship Management (CRM), bringing companies closer to their customers in the digital age. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies—cloud, mobile, social, internet of things, artificial intelligence, voice and blockchain—to create a 360° view of their customers. For more information about Salesforce (NYSE: CRM), visit:

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