Read the latest studies and reports from the world's best known business analysts.
IDC White Paper: The Salesforce Economy Forecast
Get the IDC white paper, sponsored by Salesforce, that shows 9 Million New Jobs and $1.6 Billion New Business Revenue to Be Created by 2026.
IDC Report: Worldwide Marketing Campaign Management Software Market Shares, 2019: Salesforce and Adobe Battle at the Top, Microsoft and HubSpot Post Strong Gains
In this report from IDC, learn about the key trends, developments and vendors in the market for marketing campaign management solutions.
IDC White Paper: The ROI of Building Apps on Salesforce
Get the IDC white paper, sponsored by Salesforce, that shows how App Cloud delivers 478% ROI.
Sales Cloud, Service Cloud
Ovum Enterprise Case Study: Delivering Exceptional Service Across the Student Lifecycle
See how Pepperdine University improved the student experience with institution-wide CRM with Salesforce.
Philanthropy’s Expanding Role in the Corporation
Get an in-depth look at the top priorities for 500 corporate leaders from companies of all sizes, and see how their businesses are addressing the needs of employees, partners, and communities.
451 Research, part of S&P Global Market Intelligence
Salesforce Rocks its Customer Success Agenda, Rallies Partners to Hit Growth Targets
451 Research, part of S&P Global Market Intelligence, highlights the Customer Success Group and our Partner strategy as key factors in Salesforce’s path to $50B.