{"id":2118,"date":"2026-03-12T15:26:57","date_gmt":"2026-03-12T14:26:57","guid":{"rendered":"https:\/\/www.salesforce.com\/?post_type=sf_press_release&#038;p=2118"},"modified":"2026-03-12T15:26:59","modified_gmt":"2026-03-12T14:26:59","slug":"agentforce-contact-center","status":"publish","type":"sf_press_release","link":"https:\/\/www.salesforce.com\/de\/news\/press-releases\/2026\/03\/12\/agentforce-contact-center\/","title":{"rendered":"Salesforce b\u00fcndelt KI, Sprache, alle Kan\u00e4le und CRM-Daten im Agentforce Contact Center"},"content":{"rendered":"\n<p><strong>M\u00fcnchen, 10. M\u00e4rz 2026 <\/strong>\u2013 Salesforce bringt mit Agentforce Contact Center die erste Contact-Center-L\u00f6sung auf den Markt, die Sprachkommunikation, digitale Kan\u00e4le, CRM-Daten und KI-Agenten auf einer gemeinsamen Plattform zusammenf\u00fchrt. Damit wird ein zentrales Problem vieler KI-unterst\u00fctzter Contact Center adressiert: Ohne einheitliche Datenbasis sowie dem notwendigen Kontext aus jenen Daten, lassen sich die zentralen Ziele des KI-Einsatzes \u2013 besserer Service bei geringeren Kosten \u2013 kaum erreichen. Da Agentforce Contact Center nativ auf der Salesforce Plattform basiert, entfallen aufw\u00e4ndige Integrationen. Unternehmen k\u00f6nnen damit einen intelligent vernetzten Kundenservice bereitstellen, der die steigenden Kundenerwartungen erf\u00fcllt, ohne zus\u00e4tzliche Betriebskosten zu verursachen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-das-neue-agentforce-contact-center-im-uberblick\"><strong>Das neue Agentforce Contact Center im \u00dcberblick<\/strong><\/h2>\n\n\n\n<p>Mit dem neuen Agentforce Contact Center k\u00f6nnen Unternehmen ihren Kundenservice deutlich effizienter anbieten, da ein Gro\u00dfteil der Anfragen durch autonome KI-Agenten beantwortet werden kann. Beratungsintensivere F\u00e4lle werden nahtlos von Mitarbeiter:innen \u00fcbernommen, die zu dem Fall einen \u00dcberblick \u00fcber alle Interaktionen mit dem Kunden in Echtzeit erhalten. Zu den wichtigsten Funktionen geh\u00f6ren:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>KI-Agenten f\u00fcr alle Kan\u00e4le:<\/strong> Kundeninformationen und -historie aus Vertrieb, Marketing und Service werden in einer einheitlichen Ansicht f\u00fcr alle Beteiligten und Kan\u00e4le zusammengef\u00fchrt. KI-Agenten k\u00f6nnen dadurch selbstst\u00e4ndig im Kundenauftrag handeln, beispielsweise Fl\u00fcge umbuchen.<br><\/li>\n\n\n\n<li><strong>Nahtlose \u00dcbergabe zwischen KI und Mitarbeiter:innen:<\/strong> Gespr\u00e4chsverl\u00e4ufe und Kundenhistorie werden bei Eskalationen komplexer F\u00e4lle vollst\u00e4ndig \u00fcbergeben, so dass Mitarbeiter:innen im Kundengespr\u00e4ch nahtlos an die bisherige Konversation mit der KI ankn\u00fcpfen k\u00f6nnen.<br><\/li>\n\n\n\n<li><strong>Sprachdaten direkt ins CRM \u00fcbergeben:<\/strong> Informationen aus den Gespr\u00e4chen flie\u00dfen in Echtzeit in das CRM ein und reichern die Datenbasis f\u00fcr k\u00fcnftige Interaktionen an. Verantwortliche haben zudem jederzeit Einblick in den momentanen Zustand der Kundenbeziehung.<br><\/li>\n\n\n\n<li><strong>Einheitliche Arbeitsoberfl\u00e4che:<\/strong> Das gesamte Kundenservice-Team inklusive der KI-Agenten arbeiten in einer gemeinsamen Umgebung \u00fcber alle Kan\u00e4le hinweg. Einmal konfigurierte KI-Agenten sind mehrfach in allen Kan\u00e4len verwendbar, Verantwortliche haben jederzeit \u00dcbersicht und Kontrolle \u00fcber ein einziges, zentrales Dashboard.&nbsp;<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image__wrapper\">\n<figure class=\"wp-block-image size-large\"><a href=\"#\" class=\"wp-block-image__modal-toggle\" aria-expanded=\"false\" data-modal-id=\"2119-modal\"><span class=\"screen-reader-text\">Modal-Abbildung \u00f6ffnen<\/span><img loading=\"lazy\" decoding=\"async\" height=\"577\" width=\"1024\" src=\"https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1024\" alt=\"agentforce contact center\" class=\"wp-image-2119\" srcset=\"https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png 1600w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=768&amp;h=433 768w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1024&amp;h=577 1024w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1536&amp;h=866 1536w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=500&amp;h=282 500w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=678&amp;h=382 678w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=150&amp;h=85 150w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=342&amp;h=193 342w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1218&amp;h=687 1218w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<div id=\"2119-modal\" class=\"image-modal\" aria-hidden=\"true\" aria-labelledby=\"image-dialog-title\"><div class=\"image-modal__overlay\" tabindex=\"-1\" data-a11y-dialog-hide><\/div><div class=\"image-modal__content\" role=\"dialog\"><button class=\"image-modal__close-button\" type=\"button\" data-a11y-dialog-hide aria-label=\"Dieses Bild-Dialogfenster schlie\u00dfen\"><svg viewBox=\"0 0 26 25\" height=\"16\" width=\"16\" fill=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><rect x=\".626\" y=\"22.753\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(-45 .626 22.753)\"\/><rect x=\"2.747\" y=\".125\" width=\"32\" height=\"3\" rx=\"1.5\" transform=\"rotate(45 2.747 .125)\"\/><\/svg><\/button><h1 id=\"image-dialog-title\" class=\"screen-reader-text\">Image Modal<\/h1>\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"902\" src=\"https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1024\" alt=\"agentforce contact center\" class=\"wp-image-2119\" srcset=\"https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png 1600w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=300&amp;h=169 300w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=768&amp;h=433 768w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1024&amp;h=577 1024w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1536&amp;h=866 1536w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=264&amp;h=149 264w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=500&amp;h=282 500w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=678&amp;h=382 678w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=150&amp;h=85 150w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=342&amp;h=193 342w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1414&amp;h=796 1414w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/03\/image.png?w=1218&amp;h=687 1218w\" sizes=\"auto, (max-width: 1600px) 100vw, 1600px\" \/><\/figure>\n<\/div><\/div><\/div>\n\n\n<p><em>Abbildung: Ansicht Agentforce Contact Center f\u00fcr Kundendienst-Mitarbeiter:innen<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-schnelle-implementierung-hohe-skalierbarkeit-breites-partnernetzwerk\"><strong>Schnelle Implementierung, hohe Skalierbarkeit, breites Partnernetzwerk<\/strong><\/h2>\n\n\n\n<p>Als native, vollst\u00e4ndig vernetzte L\u00f6sung sorgt Agentforce Contact Center f\u00fcr einen schnellen Einstieg in den KI-gest\u00fctzten Kundenservice: Unternehmen k\u00f6nnen mit einzelnen KI-Agenten oder Kan\u00e4len starten, sie innerhalb weniger Wochen in Betrieb nehmen und danach schrittweise skalieren. Systemintegratoren wie <a href=\"https:\/\/www.accenture.com\/us-en\" target=\"_blank\" rel=\"noreferrer noopener\">Accenture<\/a> (jetzt mit <a href=\"https:\/\/www.neuraflash.com\/?gad_source=1&amp;gad_campaignid=11704686166&amp;gbraid=0AAAAADQ5OlbFiEqJvAMO14Zm-HzRDtnjp&amp;gclid=Cj0KCQiAqeDMBhDcARIsAJEbU9Qev1iRtoJIsqhjpOGIuXbIH5r7Ektw5DGefc-wr1PRkXSQ1sm20fUaAgoTEALw_wcB\" target=\"_blank\" rel=\"noreferrer noopener\">NeuraFlash<\/a>), <a href=\"https:\/\/www.deloittedigital.com\/us\/en\/capabilities\/contact-center-agent-experience.html\" target=\"_blank\" rel=\"noreferrer noopener\">Deloitte Digital<\/a>, <a href=\"https:\/\/www.ibm.com\/consulting?lnk=L0G\" target=\"_blank\" rel=\"noreferrer noopener\">IBM Consulting<\/a> und <a href=\"https:\/\/www.pwc.com\/us\/en\/services\/audit-assurance\/financial-statement-audit.html?WT.mc_id=TC3-PL300_US_09FY26_IN_PM_TS_AA_FI-CFO_AUD-AUDIT_GOOGLE-PAID-SEARCH&amp;gclsrc=aw.ds&amp;gad_source=1&amp;gad_campaignid=8254875809&amp;gbraid=0AAAAAD3La3ecosvjyYagyPtjGBBMUZCSG&amp;gclid=Cj0KCQiAqeDMBhDcARIsAJEbU9SiF7EkxYSqMsp3Wq3nbSL8cf3Lo86V0a8QGU48Y_qCqEuo9rYRG7QaApN6EALw_wcB\" target=\"_blank\" rel=\"noreferrer noopener\">PwC<\/a> unterst\u00fctzen bei der Verk\u00fcrzung der Time-to-Value. Zudem k\u00f6nnen Kund:innen zwischen den nativen Voice-Funktionen und Telefonie-Integrationen \u00fcber <a href=\"https:\/\/appexchange.salesforce.com\/explore\/business-needs?category=telephony\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce AppExchange<\/a> w\u00e4hlen.&nbsp;<\/p>\n\n\n\n<aside class=\"more-from-block more-from-block--2 alignfull wp-block-newsroom-moreontopic\">\n\t<div class=\"more-from-block__content\">\n\t\t\t\t\t<h4 class=\"more-from-block__title\">Related<\/h4>\n\t\t\n\t\t<div class=\"more-from-block__cards more-from-block__cards--2\"\n\t\t\t\t>\n\t\t\t\n\n<article\t\t\titemscope=\"\"\n\t\titemtype=\"https:\/\/schema.org\/Article\"\n\t\tdata-card-id=\"2080\"\n\t\tclass=\"content-card content-card--large-inline is-entire-area-clickable content-card--is-boxed\"\n\t\t\tdata-clickable-area-link=\"https:\/\/www.salesforce.com\/de\/news\/ki-agenten-fuer-telekommunikationsanbieter\/\"\n\t>\n\t\t\t<div class=\"content-card__image-container\" 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https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/01\/The-World-Economic-Forum-Taps-Salesforce-Agentforce-360-to-Power-Annual-Meeting-in-Davos.png?w=678&amp;h=381 678w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/01\/The-World-Economic-Forum-Taps-Salesforce-Agentforce-360-to-Power-Annual-Meeting-in-Davos.png?w=150&amp;h=84 150w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/01\/The-World-Economic-Forum-Taps-Salesforce-Agentforce-360-to-Power-Annual-Meeting-in-Davos.png?w=314&amp;h=177 314w, https:\/\/www.salesforce.com\/de\/news\/wp-content\/uploads\/sites\/22\/2026\/01\/The-World-Economic-Forum-Taps-Salesforce-Agentforce-360-to-Power-Annual-Meeting-in-Davos.png?w=343&amp;h=193 343w\" \/>\t\t\t\t\t<\/div>\n\t\n\t<div class=\"content-card__content-container content-card__content-container--style-\">\n\t\t\n\t\t\n\t\t\t\t\t<h3 itemprop=\"headline\" class=\"content-card__title\">\n\t\t\t\t\t\t\t\t\t<a\n\t\t\t\t\t\thref=\"https:\/\/www.salesforce.com\/de\/news\/press-releases\/2026\/01\/15\/world-economic-forum-agentforce-agentic-assistant\/\"\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t\t\t\t\t\t\t\t\tclass=\"content-card__title-link\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\tSalesforce liefert KI-gest\u00fctzte Concierge-App f\u00fcr Teilnehmer:innen des Jahrestreffens des Weltwirtschaftsforums 2026\t\t\t\t<\/a>\t\t\t<\/h3>\n\t\t\n\t\t\t\t\n\t\t\n\t\t\t\t\t<div itemprop=\"readTime\" class=\"content-card__read-time\">\n\t\t\t\t2 Minuten Lesezeit\t\t\t<\/div>\n\t\t\n\t\t\t<\/div>\n\n<\/article>\n\n\t\t<\/div>\n\t\t<noscript>\n<div class=\"pagination-fallback\">\n\n\t\t<a href=\"https:\/\/www.salesforce.com\/de\/news\/wp-json\/wp\/v2\/sf_press_release\/2118\/page\/2\/?bc=OTH#section-title\">\n\t\t\t\u00c4ltere Beitr\u00e4ge\t\t<\/a>\n\t\t<\/div>\n<\/noscript>\n\t<\/div>\n<\/aside>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-weitere-informationen-und-verfugbarkeit\"><strong>Weitere Informationen und Verf\u00fcgbarkeit<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lesen Sie die ausf\u00fchrliche Meldung in englischer Sprache <a href=\"https:\/\/www.salesforce.com\/news\/stories\/agentforce-contact-center-announcement\/\" target=\"_blank\" rel=\"noreferrer noopener\">hier<\/a>.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-uber-salesforce\"><strong>\u00dcber Salesforce<\/strong><\/h2>\n\n\n\n<p>Salesforce begleitet Unternehmen jeder Gr\u00f6\u00dfe auf ihrem Weg zum Agentic Enterprise. Mit Menschen, KI-Agenten, Anwendungen und Daten, vereint auf einer einzigen, vertrauensw\u00fcrdigen Plattform, f\u00fcr beispielloses Wachstum und Innovation. Weitere Informationen: <a href=\"http:\/\/salesforce.com\/de\" target=\"_blank\" rel=\"noreferrer noopener\">salesforce.com\/de<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00fcnchen, 10. M\u00e4rz 2026 \u2013 Salesforce bringt mit Agentforce Contact Center die erste Contact-Center-L\u00f6sung auf den Markt, die Sprachkommunikation, digitale Kan\u00e4le, CRM-Daten und KI-Agenten auf einer gemeinsamen Plattform zusammenf\u00fchrt. Damit wird ein zentrales Problem vieler KI-unterst\u00fctzter Contact Center adressiert: Ohne einheitliche Datenbasis sowie dem notwendigen Kontext aus jenen Daten, lassen sich die zentralen Ziele des [&hellip;]<\/p>\n","protected":false},"author":267,"featured_media":2121,"template":"","meta":{"sf_subhead":"","sf_i18n_disclaimer":false,"alternateThumbnailId":0,"sf_product_cta_id":0,"footnotes":""},"sf_content_type":[43],"sf_theme":[411],"sf_topic":[459,419,446],"sf_product":[365],"sf_industry":[],"sf_role":[],"sf_multimedia_asset":[],"sf_location":[124],"sf_collection":[],"sf_visibility":[],"coauthors":[340],"class_list":["post-2118","sf_press_release","type-sf_press_release","status-publish","has-post-thumbnail","hentry","sf_content_type-news-announcements-product","sf_theme-agentic-ai","sf_topic-agentic-enterprise","sf_topic-ai","sf_topic-customer-service-and-support-2","sf_product-agentforce","sf_location-global"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Salesforce b\u00fcndelt KI, Sprache, alle Kan\u00e4le und CRM-Daten<\/title>\n<meta name=\"description\" content=\"M\u00fcnchen, 10. 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