FAQ
Event Information
Dreamforce is an annual event that brings together the global Salesforce Community for learning, connection, fun, and giving back. It’s an experience that celebrates customer success, powerful ideas, and groundbreaking innovation like Agentforce. Dreamforce is where you experience humans and agents driving customer success together, and build your Agentic Enterprise.
Established in 2003, Dreamforce has grown into far more than just a conference — it’s an experience unlike any other. From inspiring keynotes and sessions to visionary thinking and next-level innovation — to actually changing the world — it’s an empowering and inspirational gathering that transforms business and makes a global impact.
Dreamforce takes place in San Francisco, CA at Moscone Center on September 15–17, 2026. Plus, we’ll also have an exclusive broadcast experience on Salesforce+.
Registration will open up for our next Dreamforce in April. Join the list to be one of the first to know when Dreamforce registration opens, and get big savings, first access to hotels, important announcements, and so much more.
Registration starts at $999, a savings of $1,300 off the Full Conference pass price ($2,299) while supplies last.
Join the list now to get the lowest price when registration opens.
The Conference pass is valid September 15–17, 2026. It includes access to all keynotes, breakouts and theater sessions, hands-on workshops, roundtable discussions, networking with your community, the Welcome Reception, and Dreamfest. It also includes daily morning and afternoon refreshments and lunch.
Yes, Salesforce has reserved hotel blocks around San Francisco, CA. You will have the opportunity to book your room when registration opens in April. Inventory is limited, available on a first-come, first-booked basis.
Sweepstakes
Join the list during the entry period to be entered into the sweepstakes. Once submitted, you’ll be automatically entered for a chance to win.
The sweepstakes is open to legal residents of the United States (including DC) and Canada (excluding Quebec) who are 18 years or older (or the age of majority in their jurisdiction).
See Official Rules.
Entries close on April 13, 2026. Winners will be selected at random and notified by email on or around April 17, 2026.
One Grand Prize winner will receive a Dreamforce 2026 travel package that includes a full conference pass, hotel accommodations, and travel gift cards. Five additional winners will receive a full Dreamforce conference pass.