If you’re gearing up for our upcoming virtual event, Salesforce Live: Central, Eastern Europe, Turkey, and the Mediterranean, you won’t be disappointed. With an action-packed agenda featuring live and on-demand sessions, a virtual campground with hands-on demos, insights from thought-leaders and industry Trailblazers, and a very special keynote, this year’s event promises to be better than ever.

Drop in to hear inspiring stories from Salesforce customers from around the region – and stay for expert advice on preparing for the New Normal, turbo-charging customer engagement, accelerating your digital transformation, and blazing a trail towards a better tomorrow.

Here are just some of the things that you can expect from Salesforce Live: Central, Eastern Europe, Turkey, and the Mediterranean:


Keynote: “Our Path Forward, Together”

We’re living in the middle of a truly transformative age, and all businesses need to embrace digitalisation to realise their full potential. Join us for a live-streamed keynote with some of our most innovative customers, where they’ll discuss overcoming challenges in the New Normal – and how they’re using Salesforce Customer 360 and Work.com to stabilise, reopen, and thrive in difficult times.


Santander Bank Polska carries customers onto a new frontier

Hear how Santander Bank is breaking free of the pack and innovating, even in an industry that’s fiercely traditional and highly regulated. Being the first Polish bank in the cloud, Santander Bank Polska is transforming fast, putting customers at the center of its business, and providing a better service to each of their corporate customers.


Arcelik is getting personal

Customer obsession is a rising trend in the New Normal, and no company knows that better than Turkey-based manufacturer Arcelik, who is pioneering new and exciting ways to use the Salesforce Customer 360 and MuleSoft to engage with its customers. Tune in to Salesforce Live to hear from Utku Baris Pazar, Chief Strategy and Digital Officer at Arcelik Group, as he explains how Arcelik is leveraging digital platforms to build personal relationships, re-imagine dealerships and disrupt existing sales models.


MOL Group reinvents the customer journey 

One of Central and Eastern Europe’s largest oil and gas companies, MOL Group is using digital solutions to explore new revenue streams and meet customers in brand new places. Hear how László Stekl from the MOL Group took inspiration from Amazon and Starbucks, how MOL has pivoted to reposition itself as a retailer, and how companies can use Salesforce to put the customer at the heart of their business.


Atlas Insurance is breaking boundaries

A medium-sized business with big ambition, Atlas Insurance is rewriting the traditional insurance rulebook. Join us to hear how Atlas Insurance is finding faster routes to ROI, and why thinking big is putting them at the front of the class.


You can also hear from these Trailblazers:

Learn how these leading companies are creating the next generation of customer and employee experiences, in dedicated sessions and Keynotes:

  • IDEA StatiCa

  • Trendyol

  • Netguru

  • Cardpay

  • Fevzi Gandur Logistics

  • Groupama Asigurari

  • Pinnacle.com

  • Talent Alpha Inc.

  • eMAG

  • DRD

  • Pigu


Take a deep dive with some one-to-one advice

Our Trailblazers’ stories are info-packed, timely, and inspirational, but if you’re looking to get some up-close-and-personal advice, you can pitch a tent at Salesforce’s virtual campgrounds. Here you can explore with like-minded peers and drop in for some demonstrations of products, as well as engage with experts from Salesforce and partners like Accenture.

As Salesforce’s top global partner, the Accenture Salesforce Business Group is at the head of the class when it comes to implementing and driving exceptional experiences using Salesforce solutions. Powered by its renowned global delivery, Accenture’s obsession with industry-led innovation is balanced by their focus on data-driven results, enabling them to solve complex business problems in innovative ways. Stop by for what promise to be some interesting insights from Accenture.


Grab your seat today

Challenging times call for forward-thinking solutions, and this is one event you’ll definitely want to circle on your calendar. It all kicks off on 27th October, so register here to ensure your place amongst the innovators, thought-leaders, and Trailblazers of the New Normal. We look forward to seeing you there!