Agility and innovation are keys to success for Consumer Goods Companies striving to grow in the current climate. Find out how a collaboration with Salesforce is helping JDE develop their commercial teams....
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Digital transformation is rapidly reshaping consumer health companies, and traditional organisations need to innovate to keep up. Check out our latest blog to see why data is driving the new landscape, and how the evolving customer journey is promising to take us all to fascinating new places. ...
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Consumer goods (CG) companies are racing to meet rapidly changing consumer expectations by investing in D2C. In this blog we will share strategies to build customer relationships and brand loyalty while going direct-to-consumer....
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For the Consumer Goods industry, digital solutions have never been more important. Here’s how FrieslandCampina is using Salesforce platforms to prosper in the new business landscape. ...
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For Consumer Goods Companies, this new landscape offers opportunities as well as challenges. In this blog, we reveal how to get ahead in the New Normal....
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Salesforce has created a new industry cloud dedicated to field representatives and account managers called Consumer Goods Cloud to help them make better and faster decisions. Find out how the Consumer Goods Cloud works and what it can do for your business....
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Artificial intelligence is a broad term that refers to any type of computer software that engages in human-like activities, such as learning, planning, and problem-solving. From administrative tasks to complex capabilities, AI is disrupting nearly every business in every industry...
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New technology is revolutionising the way we shop at a dramatic pace, meaning CG companies are increasingly looking to support their existing business-to-business (B2B) operations by forging direct relationships with their end customers (B2C)....
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Modern retail has seen a shake up: here are 4 emerging trends to stay ahead of. To discover what’s driving the retail divide, Salesforce surveyed over 10,000 consumers from around the globe....
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