LEADING THROUGH CHANGE

Helping Business
Manage Through Crisis

Leading Through Change

Arçelik Group Responds to the Crisis with Digital Empathy

Discover how the Arçelik Group responded to the COVID-19 pandemic on a global scale.

How Delhaize Is Going Digital to Serve Its Customers

Photo of Jonathan Hertog, Director of eCommerce & digital at Delhaize.

Customer Success

How Delhaize Is Going Digital to Serve Its Customers

Jonathan Hertog reveals how Delhaize is going digital to turbo-charge the customer journey.

Discover

How Richemont’s 20 Maisons Put a Unique Spin on Delighting Customers

Picture of Philippe Meyer, Group Client Marketing Director, Richemont

Thought Leadership

Richemont’s 20 Maisons Strive to Delight Their Customers

Learn how Richemont elevated the customer experience across 20 different brands.

Discover

Sep 21, 2021 By Lindsey Finch

Our Commitment to Europe: Announcing New Options for EU Customer Data Storage and Operations

We are proud to announce the Hyperforce EU Operating Zone. It will enable our commercial and public sector customers to process and store data in the EU. ... Read More

Data Management, Digital Transformation, Sustainability, Customer Engagement

Aug 17, 2021 By Salesforce EMEA

4 Ways to Get More Value from Your Customer Data

How do you turn your customer data into actionable insights? We spoke to CM.com, Pon Automotive, and Showpad about how they’re utilising their data.... Read More

Data Management, Digital Transformation, Thought Leadership, Trailblazer Story, Events

Aug 16, 2021 By Kenneth Wagner

Marketing Transformation Success: Avoid Pitfalls and Collect Data Points

The Director of Marketing Cloud Services for EMEA North shares the three common pitfalls for companies, how to avoid them, and why data points and designing to scale are essential. ... Read More

Digital Transformation, Data Management, Thought Leadership, Marketing

Aug 12, 2021 By Salesforce EMEA

How to Become a Data-Driven Company | Advice from a Sales Intelligence Pro

The key to the new climate is data, and the businesses that use it the best will be the ones that triumph in a rapidly changing world. Read our latest blog to see how to become a data-driven business by leveraging technologies and empowering the workforce.... Read More

Digital Transformation, Artificial Intelligence, Data Management, Thought Leadership, Sales, Future of Work

Aug 02, 2021 By Ali Zaman

How Can GDPR Help Improve the Customer Experience?

Adhering to GDPR is essential, but large scale global GDPR implementations can seem overwhelming. Salesforce Director of Database Marketing Ali Zaman shares what a successful implementation looks like.... Read More

Data Management, Marketing, Sales, IT, Thought Leadership

Nov 04, 2020 By Ramin Basim

Better Communication and Higher B2B Sales with Centralised Data

To take advantage of B2B opportunities, telcos need to simplify and optimise B2B sales processes. With better data and process, they can unlock richer insights into pipeline, performance and profitability.... Read More

Sales, Marketing Automation, Analytics, Data Management

Oct 29, 2020 By Aard-Jan Van Kesteren

The Three Pillars Of Inbound Payment Data

There are three pillars required to get maximum value out of inbound payment data: data model, transportation and matching. FinDock is highly focused on supporting companies to get their data at the heart of the CRM to significantly increase the value. Learn about their strategy in this blog.... Read More

CRM, Data Management, Customer Engagement, Customer Success

Oct 09, 2020 By Mike Melone

Seven Steps to Evaluate Your Backup Strategy

Keeping data safe in the cloud has become a crucial concern for today’s businesses. Check out our latest blog to see how you can evaluate your SaaS backup strategy in seven simple steps.... Read More

Data Management, Digital Transformation, IT, Leading Through Change, Leadership, Best Practices

Sep 08, 2020 By Salesforce EMEA

Why Your SMB Should Care About Clean Data

Have you ever been asked if your small business keeps its data clean? Does your small business keep its data clean? This question may leave you wondering: What exactly is clean data, and why does it matter? Clean data — or data and records that are free of inaccuracies, duplications, and blanks —... Read More

Small Business, Startups, Data Management, CRM

Editors' Picks

Machine Learning: 6 Real-World Examples

Salesforce.com

LEADING THROUGH CHANGE

Helping Business
Manage Through Crisis

Leading Through Change

Arçelik Group Responds to the Crisis with Digital Empathy

Customer Success

How Delhaize Is Going Digital to Serve Its Customers

Thought Leadership

Richemont’s 20 Maisons Strive to Delight Their Customers

Our Commitment to Europe: Announcing New Options for EU Customer Data Storage and Operations

4 Ways to Get More Value from Your Customer Data

Marketing Transformation Success: Avoid Pitfalls and Collect Data Points

How to Become a Data-Driven Company | Advice from a Sales Intelligence Pro

How Can GDPR Help Improve the Customer Experience?

Better Communication and Higher B2B Sales with Centralised Data

The Three Pillars Of Inbound Payment Data

Seven Steps to Evaluate Your Backup Strategy

Why Your SMB Should Care About Clean Data

Editors' Picks

Machine Learning: 6 Real-World Examples

8 Sales Tools and Tactics That Are Changing the Game

Begin Upskilling and Reskilling Employees Today

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Europe, Middle East, and Africa

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Salesforce.com

LEADING THROUGH CHANGE

Helping Business Manage Through Crisis

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Leading Through Change

Customer Success

Thought Leadership

Editors' Picks

Americas

Europe, Middle East, and Africa

Asia Pacific

Helping Business
Manage Through Crisis