{"id":10748,"date":"2024-08-13T14:10:05","date_gmt":"2024-08-13T14:10:05","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=10748"},"modified":"2024-11-27T11:12:42","modified_gmt":"2024-11-27T11:12:42","slug":"ceos-bring-teams-up-to-speed-with-ai","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/","title":{"rendered":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-introducing-artificial-intelligence-ai-to-a-sceptical-workforce\"><strong>Introducing artificial intelligence (AI) to a sceptical workforce<\/strong><\/h2>\n\n\n\n<p>For most of us, films and TV shows have heavily influenced our vision of an AI future. We imagine intelligent computers that can do everything humans can do, only better. Naturally, we feel a little nervous about the prospect of AI at work. Will we still be needed?<\/p>\n\n\n\n<p>The answer is yes. While AI excels at processing data and identifying trends, human judgement and creativity are <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/human-at-the-helm\/\">irreplaceable for strategic decision-making<\/a>.<\/p>\n\n\n\n<p>To introduce AI to a sceptical workforce, CEOs must first demystify the technology. You need to educate your team on what AI truly means for your business&nbsp; \u2014 beyond the hype and misconceptions \u2014 by revealing its practical capabilities and limitations.&nbsp;<\/p>\n\n\n\n<p>Yet this can be challenging as currently there\u2019s a low level of confidence among more junior employees. While <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/generative-ai-ethics-survey\/\">77% of UK C-suite and 67% of managing directors<\/a> say they\u2019re confident in deploying AI responsibly, only 35% of senior managers and 29% of junior managers share this sentiment. This leaves CEOs with a critical question: How do you get all teams on board with using AI to achieve your business goals?&nbsp;<\/p>\n\n\n\n<div class=\"layout-seven wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Invest in the future of work with Salesforce<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Integrate AI into your customer data to create customisable, predictive, and generative AI experiences to safely fit all your business needs.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/\">Learn More<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-seven.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-seven.png\" alt=\"\">\n\t\t\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-strategies-for-ceos-to-engage-their-teams-with-ai\"><strong>Strategies for CEOs to engage their teams with AI<\/strong><\/h2>\n\n\n\n<p>As a CEO, you juggle many challenges (from improving customer experience, data intelligence, and reporting, to motivating employees and beyond) \u2014 in a way, spinning all these plates is your <em>unique <\/em>challenge. Here are key strategies that you can implement to help you engage your teams on AI and overcome barriers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-start-an-open-conversation-and-seek-ideas\"><strong>1. Start an open conversation and seek ideas<\/strong><\/h3>\n\n\n\n<p>Engaging your workforce in open dialogues and allowing them to express their concerns and suggestions regarding AI integration shows them that you value their input. This collaborative approach cultivates a supportive environment for AI adoption and encourages them to envision how <a href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/\">AI can complement their roles<\/a> and improve overall business efficiency.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-provide-colleagues-with-technical-knowledge\">2. <strong>Provide colleagues with technical knowledge<\/strong><\/h3>\n\n\n\n<p>Tapping into your team&#8217;s inherent motivation to learn is critical. <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/ai-digital-skills-uk\/\">Research<\/a> by Salesforce found that just one in 10 UK workers feel they\u2019ve got the necessary AI skills to succeed at work. This approach prepares your workforce for the future and fosters a culture of adaptability and continuous learning, which form indispensable components for <a href=\"https:\/\/www.salesforce.com\/eu\/service\/ai\/\">maximising the advantages of AI<\/a>.<\/p>\n\n\n\n<p>Additionally, upskilling your employees with knowledge of AI is essential in enabling them to identify and address biases in <a href=\"https:\/\/www.salesforce.com\/eu\/blog\/how-does-data-analytics-help-drive-sales\/\">data and machine learning models<\/a> to ensure fair and ethical use.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-prove-value-to-stakeholders-and-shareholders\">3. <strong>Prove value to stakeholders and shareholders<\/strong><\/h3>\n\n\n\n<p>AI-focused business leaders must understand that convincing goes beyond just employees. You need to gain the support of the C-suite, the board members, shareholders, and other key stakeholders who need to be convinced to provide financial backing for new technology investments. It&#8217;s vital you craft a clear value proposition that encapsulates the unique advantages AI brings to the table. But where to start?<\/p>\n\n\n\n<p>Begin with clearly explaining the <a href=\"https:\/\/salesforce.com\/eu\/blog\/revenue-impact-ai-driven-marketing-strategies\/\">return on investment that AI brings<\/a> and breaking down the cost of implementing these technologies. This financial justification is critical to ensure a sufficient budget for AI initiatives. By creating a comprehensive roadmap with defined and measurable goals, you can clearly show how these AI initiatives align with your business objectives and deliver tangible benefits.<\/p>\n\n\n\n<div class=\"layout-astro wp-block-salesforce-blog-related-trail\">\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__cloud\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-cloud-layout-astro.png\" alt=\"\">\n\n\t\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__background\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-background-layout-astro.png\" alt=\"\">\n\n\t<div class=\"related-trail__wrapper\">\n\t\t<div class=\"related-trail__content\">\n\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 345.8 82.8\" aria-hidden=\"true\" class=\"related-trail__logo\"><path fill=\"#1d3767\" d=\"M96.6 33h9v22.6h4.8V33h8.8v-4.3H96.6zm49.8 5.3c0-5.7-3.6-9.6-10.8-9.6H127v27h4.8v-7.9h3l2.3-.1 5.7 8h5.6l-7-9.2c3.4-1.6 5-4.5 5-8.2m-11.1 5.3h-3.6V33h3.6c4.4 0 6 2.3 6 5.3s-1.6 5.3-6 5.3m30.8-15.2-12.6 27.2h5l2.3-5.3h11.6l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm25.2-17.7h4.8v27h-4.8zm20.7 0h-4.8v27h17.6v-4.4h-12.8zm38.4 12.1h-13.2V28.7H229v27h4.7V45h13.2v10.6h4.7V28.7h-4.7zm15.9 14.8h17.5v-4.4h-12.7v-6.4H279v-4.2h-11.5v-7.5h12.7v-4.4h-17.5zm36.9-27.2L287 55.6h5l2.3-5.3H306l2.4 5.3h5l-12.6-27.1zm-3.6 18 4.1-9.2 4.1 9.3zm35.4-17.7h-10.2v27h10.2c8.2 0 14.4-5.9 14.4-13.6s-6-13.4-14.4-13.4m0 22.6H326V33h5.4a9.1 9.1 0 1 1 0 18.1z\" \/><path fill=\"#1d315f\" d=\"M43 82.8h.1a74 74 0 0 0 38.5-12.3 3 3 0 0 0 1.3-2.4v-6A66.2 66.2 0 0 0 42.5.2a3 3 0 0 0-2.3 0A66.2 66.2 0 0 0 0 62.2V68a3 3 0 0 0 1.2 2.4 74 74 0 0 0 40.2 12.4z\" \/><path fill=\"#8ed1f4\" d=\"M13.8 51.8a.3.3 0 0 0 0-.1L33 23.6a3.1 3.1 0 0 1 .8-.8 3 3 0 0 1 4 .8l9.5 13.8 3.5-5a3 3 0 0 1 4.9 0L69 51.6a.3.3 0 0 1 .1.3h7C70.7 17.7 43.7 7.2 41.4 6.2c0 0-11.2 4-21.2 16A59.6 59.6 0 0 0 6.8 51.8zm21.7-21.3\" \/><path fill=\"#aa76b3\" d=\"m62 51.9-8.7-12.6-4.2 6.1 4.8 6.4z\" \/><path fill=\"#722a87\" d=\"m49 45.4-4.4 6.4H54z\" \/><path fill=\"#8ed1f4\" d=\"m37 32.6-1.5-2.1z\" \/><path fill=\"#aa76b3\" d=\"m28 41.4 7.6 10.4h1.8l6.4-9.2-6.8-10-1.5-2.1z\" \/><path fill=\"#722a87\" d=\"m28 41.4-7 10.4h14.6z\" \/><path fill=\"#069a49\" d=\"M43.8 72.5a1.8 1.8 0 0 0-1-2.4L40.1 69a8 8 0 0 1-1-.5 7.8 7.8 0 0 1-2.4-10.7H6a44 44 0 0 0-.2 4.4v4.4A70 70 0 0 0 26 75a70 70 0 0 0 15.2 2l2.4-4.3zm33-14.8H44.3l-2.5 3a1.7 1.7 0 0 0-.2.5 1.8 1.8 0 0 0 1 2.3l2.7 1.2.7.4a7.8 7.8 0 0 1 3 10.6l-.5.9 4.8-.8a71 71 0 0 0 8.4-2.2l1.3-.4a71 71 0 0 0 14-6.7v-8.8z\" \/><path fill=\"#fff\" d=\"m46 65-.7-.3-2.7-1.2a1.8 1.8 0 0 1-1-2.4 1.7 1.7 0 0 1 .2-.4l2.5-3h-7.6A7.8 7.8 0 0 0 39 68.4a8 8 0 0 0 1 .5l2.7 1.2a1.8 1.8 0 0 1 1 2.4l-.1.2-2.5 4.3a52.5 52.5 0 0 0 7.2-.4l.5-.9A7.8 7.8 0 0 0 46 65.1z\" \/><path fill=\"#157139\" d=\"M56.9 67.3h8.8l-4.4-5zM23 71h9l-4.5-5.1zm-4.1-10.4-4.5 5h8.9z\" \/><\/svg>\n\t\t\t<h2 class=\"wp-block-related-trail__title\">Skill up on your AI skills for the future<\/h2>\n\t\t\t<p>The demand for AI-skilled employees has skyrocketed, so supercharge your career and learn the latest AI skills today.<\/p>\n\t\t\t\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/trails\/get-started-with-ai-data\" target=\"_blank\" rel=\"noreferrer noopener\">Start Learning Now<\/a><\/div>\n\n\t\t<\/div>\n\t\t<div class=\"related-trail__mock\">\n\t\t\t<div class=\"related-trail__points\">+2,200 points<\/div>\n\t\t\t<div class=\"related-trail__eyebrow\">Module<\/div>\n\t\t\t<p class=\"related-trail__trail-title h3\"><a href=\"https:\/\/trailhead.salesforce.com\/content\/learn\/trails\/get-started-with-ai-data\">Get Started with Artificial Intelligence<\/a><\/p>\n\t\t\t<p class=\"related-trail__trail-description\"><\/p>\n\t\t\t<div class=\"related-trail__actions\">\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 10 10\" aria-hidden=\"true\"><path fill=\"#747474\" fill-rule=\"evenodd\" d=\"m4.93.69.88 2.88c.04.12.16.18.27.18h2.89c.29 0 .4.38.17.56L6.79 6.04c-.1.07-.13.2-.1.32l1.12 2.96c.08.27-.2.5-.44.33L4.85 7.77c-.1-.08-.23-.08-.34 0L1.97 9.65a.29.29 0 0 1-.45-.33L2.6 6.36a.3.3 0 0 0-.1-.32L.17 4.3c-.23-.18-.1-.56.17-.56h2.89c.13 0 .23-.04.27-.18l.9-2.9c.08-.27.46-.25.54.02Z\" clip-rule=\"evenodd\" \/><\/svg>\n<\/div>\n\t\t\t\t<div class=\"related-trail__action\">\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewBox=\"0 0 9 5\" aria-hidden=\"true\"><path fill=\"#747474\" d=\"M4.16 4.5.26 0h7.8z\" \/><\/svg>\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__foreground\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-foreground-layout-astro.png\" alt=\"\">\n\t<img decoding=\"async\" class=\"related-trail__illustration related-trail__parks\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/related-trail-parks-layout-astro.png\" alt=\"\">\n\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-maintain-regulations-and-compliance\"><strong>4. Maintain regulations and compliance<\/strong><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/eu\/campaign\/askmoreofai\/\">Trust is a key aspect<\/a> to consider when introducing AI. The workforce wants to know they\u2019re working with a robust, secure tool that isn\u2019t leaking data. The board wants to know you\u2019re not bringing risk \u2014 reputational or operational \u2014 into the organisation.<\/p>\n\n\n\n<p>A one-size-fits-all approach to <a href=\"https:\/\/www.salesforce.com\/uk\/news\/stories\/ai-regulation\/\">regulations and compliance measures<\/a> may hinder innovation \u2014 a tailored approach is key. The following are some of the main areas to focus on:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Risk-based framework:<\/strong>&nbsp;The context in which technology is used matters. <a href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/trusted-ai\/\">A risk-based AI framework<\/a> focuses on high-risk applications, especially those with legal, financial, and ethical implications that could cause significant harm or impact someone\u2019s rights and freedoms.<\/li>\n\n\n\n<li><strong>Data privacy laws:<\/strong>&nbsp;Data protection laws&nbsp;that protect the fundamental human right to privacy are the foundation of responsible AI regulation. Additional rules specific to generative AI should address the use and privacy of personal <a href=\"https:\/\/www.salesforce.com\/eu\/data\/\">data for training future models<\/a> and safeguarding personal data within the AI ecosystem.<\/li>\n\n\n\n<li><strong>Transparency:<\/strong> Your workforce should know the \u201cwhy\u201d behind <a href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/\">AI-powered work<\/a>, and your audience should know if they\u2019re interacting with a human or an automation.<\/li>\n\n\n\n<li><strong>Accountability and government oversight<\/strong>: AI impact assessments are one way to promote <a href=\"https:\/\/www.salesforce.com\/eu\/blog\/playbook\/ai-guide\/\">accountability and trust in AI systems<\/a>. Licenses or notifications are useful in accountability and compliance, but they should be implemented through a risk-based approach and balance compliance with market entry, competition, and innovation.<\/li>\n<\/ul>\n\n\n\n<p>By embedding these practices, you create a secure environment \u2014 one where your whole organisation feels safe and confident leveraging AI technologies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-salesforce-brought-global-success-to-santander-uk-s-teams\"><strong>How Salesforce brought global success to Santander UK\u2019s teams<\/strong><\/h2>\n\n\n\n<p>In an era where AI is reshaping industries, Santander UK\u2019s journey exemplifies how business leaders can embrace the changing tides and drive success.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/eu\/products\/\">Salesforce<\/a> helped <a href=\"https:\/\/www.salesforce.com\/eu\/resources\/customer-stories\/santander-uk\/\">Santander UK<\/a> enhance their operational capabilities by consolidating all service requests, complaints, and opportunities into a single, centralised record. This not only streamlined relationship management but also positioned Santander at the forefront of customer satisfaction.<\/p>\n\n\n\n<p>Moreover, this approach enabled the rapid creation and deployment of customer-centric solutions like the Santander Navigator that helps provide personalised growth strategies and recommendations to businesses looking to expand internationally. The impact of these innovations is evident in several key performance indicators:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>4x<\/strong> the number of daily conversations demonstrates to customer service leaders how much more efficient they can be at resolving customer issues<\/li>\n\n\n\n<li><strong>70%<\/strong> of total subscribers are new customers, proving how it can help Sales teams hit targets<\/li>\n\n\n\n<li>New businesses can be onboarded in <strong>15 minutes<\/strong> \u2014 a boon for operations, marketing, and customer experience<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Santander UK Helps Clients Achieve Global Success | Salesforce\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/zKl7VyERnIQ?list=PLnobS_RgN7JZ1Schmo8cO4gqaDpTSOW0L\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Embracing AI is no longer optional \u2014 it\u2019s a necessity. By engaging teams in open dialogues about the benefits and limitations of AI, CEOs can foster a supportive environment where AI is seen as a tool to enhance roles, not replace them.&nbsp;<\/p>\n\n\n\n<p><strong>With Salesforce, every team member can become an \u201cEinstein.\u201d For more information on how Salesforce can help you invest in the future of work with AI, <a href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/\">see here<\/a>.&nbsp;<\/strong><\/p>\n\n\n\n<div class=\"layout-one wp-block-salesforce-blog-offer\">\n\t<div class=\"wp-block-offer__wrapper\">\n\n\t\t<div class=\"wp-block-offer__content\">\n\t\t\t<h2 class=\"wp-block-offer__title\">Hit the ground running with secure AI<\/h2>\n\t\t\t\t\t\t\t<p class=\"wp-block-offer__description\">Promote the responsible use of AI across your ecosystem with the Salesforce Einstein Trust Layer.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"wp-block-button\">\n\t\t\t\t\t<a class=\"wp-block-button__link\" target=\"_self\" href=\"https:\/\/www.salesforce.com\/eu\/artificial-intelligence\/trusted-ai\/\">Learn More<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t<div class=\"wp-block-offer__media\">\n\t\t\t\t\t<\/div>\n\t<\/div>\n\n\t\t\t<div class=\"wp-block-offer__graphics wp-block-offer__contour\"><\/div>\n\t\n\t\t\t<!-- Standard Illustration -->\n\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__illustration\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-illustration-layout-one.png\" alt=\"\">\n\n\t\t<!-- Small Accent Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__accent\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-accent-layout-one.png\" alt=\"\">\n\t\t\n\t\t<!-- Left Side Illustration -->\n\t\t\n\t\t<!-- Cloud Illustration -->\n\t\t\t\t\t<img decoding=\"async\" class=\"wp-block-offer__graphics wp-block-offer__cloud\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/themes\/salesforce-blog\/dist\/images\/offer-block\/offer-cloud-layout-one.png\" alt=\"\">\n\t\t\n\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover how CEOs overcome challenges their businesses face, from improving data intelligence and board reporting to growing sales revenue.<\/p>\n","protected":false},"author":111,"featured_media":11343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"353ebd9c3c634afbaf19b8810d2c172d","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[11,38,1,3,224,251],"sf_content_type":[],"coauthors":[26],"class_list":["post-10748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-data-culture","sf_topic-customer-success","sf_topic-digital-transformation","sf_topic-thought-leadership","sf_topic-c-suite","sf_topic-ai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed - Salesforce<\/title>\n<meta name=\"description\" content=\"Why forward-looking CEOs recognise that AI improves performance and growth. But getting colleagues on board requires real leadership.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed\" \/>\n<meta property=\"og:description\" content=\"Discover how CEOs overcome challenges their businesses face, from improving data intelligence and board reporting to growing sales revenue.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2024-08-13T14:10:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-27T11:12:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2160\" \/>\n\t<meta property=\"og:image:height\" content=\"1216\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Salesforce EMEA\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Salesforce EMEA\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/image\/cc3d1dd31ff62229e58df71e24b819ac\"}],\"headline\":\"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed\",\"datePublished\":\"2024-08-13T14:10:05+00:00\",\"dateModified\":\"2024-11-27T11:12:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\"},\"wordCount\":1059,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg\",\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\",\"url\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\",\"name\":\"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg\",\"datePublished\":\"2024-08-13T14:10:05+00:00\",\"dateModified\":\"2024-11-27T11:12:42+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/836a5b517fa1392bb16998828ea325f8\"},\"description\":\"Why forward-looking CEOs recognise that AI improves performance and growth. But getting colleagues on board requires real leadership.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage\",\"url\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg\",\"contentUrl\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg\",\"width\":2160,\"height\":1216,\"caption\":\"By engaging teams in open dialogues about the benefits and limitations of AI, CEOs can foster a supportive environment where AI is seen as a tool to enhance roles, not replace them. [Adobe Stock | Maja Ignaczewska, Salesforce]\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.salesforce.com\/eu\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#website\",\"url\":\"https:\/\/www.salesforce.com\/eu\/blog\/\",\"name\":\"Salesforce\",\"description\":\"News, tips, and insights from the global cloud leader\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.salesforce.com\/eu\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/image\/cc3d1dd31ff62229e58df71e24b819ac\",\"name\":\"Salesforce EMEA\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g\",\"caption\":\"Salesforce EMEA\"},\"url\":\"https:\/\/www.salesforce.com\/eu\/blog\/author\/salesforce-emea\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed - Salesforce","description":"Why forward-looking CEOs recognise that AI improves performance and growth. But getting colleagues on board requires real leadership.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/","og_locale":"en_GB","og_type":"article","og_title":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed","og_description":"Discover how CEOs overcome challenges their businesses face, from improving data intelligence and board reporting to growing sales revenue.","og_url":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/","og_site_name":"Salesforce","article_published_time":"2024-08-13T14:10:05+00:00","article_modified_time":"2024-11-27T11:12:42+00:00","og_image":[{"width":2160,"height":1216,"url":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","type":"image\/jpeg"}],"author":"Salesforce EMEA","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Salesforce EMEA","Estimated reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#article","isPartOf":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/"},"author":[{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/image\/cc3d1dd31ff62229e58df71e24b819ac"}],"headline":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed","datePublished":"2024-08-13T14:10:05+00:00","dateModified":"2024-11-27T11:12:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/"},"wordCount":1059,"commentCount":0,"image":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/","url":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/","name":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed - Salesforce","isPartOf":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage"},"image":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage"},"thumbnailUrl":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","datePublished":"2024-08-13T14:10:05+00:00","dateModified":"2024-11-27T11:12:42+00:00","author":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/836a5b517fa1392bb16998828ea325f8"},"description":"Why forward-looking CEOs recognise that AI improves performance and growth. But getting colleagues on board requires real leadership.","breadcrumb":{"@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#primaryimage","url":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","contentUrl":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","width":2160,"height":1216,"caption":"By engaging teams in open dialogues about the benefits and limitations of AI, CEOs can foster a supportive environment where AI is seen as a tool to enhance roles, not replace them. [Adobe Stock | Maja Ignaczewska, Salesforce]"},{"@type":"BreadcrumbList","@id":"https:\/\/www.salesforce.com\/eu\/blog\/ceos-bring-teams-up-to-speed-with-ai\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.salesforce.com\/eu\/blog\/"},{"@type":"ListItem","position":2,"name":"Leading With AI: How Forward-Looking CEOs Can Bring Teams Up to Speed"}]},{"@type":"WebSite","@id":"https:\/\/www.salesforce.com\/eu\/blog\/#website","url":"https:\/\/www.salesforce.com\/eu\/blog\/","name":"Salesforce","description":"News, tips, and insights from the global cloud leader","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.salesforce.com\/eu\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/image\/cc3d1dd31ff62229e58df71e24b819ac","name":"Salesforce EMEA","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g23494c9101089ad44ae88ce9d2f56aac","url":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/?s=96&d=mm&r=g","caption":"Salesforce EMEA"},"url":"https:\/\/www.salesforce.com\/eu\/blog\/author\/salesforce-emea\/"}]}},"jetpack_featured_media_url":"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2024\/08\/leading-with-ai-ceos.jpg","jetpack_sharing_enabled":true,"distributor_meta":false,"distributor_terms":false,"distributor_media":false,"distributor_original_site_name":"Salesforce","distributor_original_site_url":"https:\/\/www.salesforce.com\/eu\/blog","push-errors":false,"_links":{"self":[{"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/posts\/10748","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/users\/111"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/comments?post=10748"}],"version-history":[{"count":5,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/posts\/10748\/revisions"}],"predecessor-version":[{"id":11400,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/posts\/10748\/revisions\/11400"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/media\/11343"}],"wp:attachment":[{"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/media?parent=10748"}],"wp:term":[{"taxonomy":"sf_topic","embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/sf_topic?post=10748"},{"taxonomy":"sf_content_type","embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/sf_content_type?post=10748"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.salesforce.com\/eu\/blog\/wp-json\/wp\/v2\/coauthors?post=10748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}