{"id":1243,"date":"2021-09-13T20:40:00","date_gmt":"2023-09-04T20:40:06","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=1243"},"modified":"2023-11-01T15:31:09","modified_gmt":"2023-11-01T15:31:09","slug":"building-materials-companies-digital-trends","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/eu\/blog\/building-materials-companies-digital-trends\/","title":{"rendered":"Building Materials Companies Reveal a Brighter World Ahead"},"content":{"rendered":"\n

Building materials companies are at a digital crossword. Whole sectors have been turbocharged by the power of digital solutions<\/a>. However, the construction industry is lagging when it comes to digital adoption. In fact, construction scores just 1% on the digital index, making it one of the least digitised industries. <\/p>\n\n\n\n

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Trends in Architecture, Engineering, & Construction<\/span><\/h2>\n\t\t\t\t\t\t\t

How have construction firms adapted their business development processes during a crisis? Read Trends in Architecture, Engineering, & Construction to find out.<\/p>\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\t

\n\t\t\t\t\tDownload the Report<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t
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The slow pace of digitalisation is surprising in an industry with tight margins and a desire to mitigate risks. Both of these areas can be addressed through digital levers. The lack of digital empowerment can be frustrating for customers who now expect digital experiences, e-commerce capabilities, and flawless workflows. <\/p>\n\n\n\n

The benefits of digital channels<\/a> get clearer by the day. But the shift towards digital is just one of the trends shaping the industry for building materials companies.<\/p>\n\n\n\n

Five Building materials trends set to transform the industry<\/b><\/h2>\n\n\n\n

1. Material innovation.<\/b> From sustainable sourcing to 3D printing, product innovations are bringing new types of materials to market. And it\u2019s happening faster than ever. <\/p>\n\n\n\n

2. Modular building and off-site construction.<\/b> Customers are looking for ways to improve designs and purchase products at scale. As a result, standardisation and pre-assembly are on the rise.<\/p>\n\n\n\n

3. Sustainability and regulation.<\/b> Today\u2019s customers want better management of materials waste. They want transparency and traceability of their CO2 emissions across the value chain. <\/p>\n\n\n\n

4. Shifting value pools. <\/b>Consolidation in the construction industry, at both customer and supplier levels, is changing the way that the different players compete and make purchasing decisions.<\/p>\n\n\n\n

5. End-to-end digitalisation.<\/b> More building materials companies are introducing end-to-end digitalisation. By doing so, they can improve everything from procurement to customer satisfaction. Many are building digital routes to market in what has traditionally been an offline industry.<\/p>\n\n\n\n

How Salesforce helps building materials companies address the digital imperative<\/b><\/h2>\n\n\n\n

Digitalisation brings clear benefits from a financial perspective. When it comes to unlocking those tangible benefits, businesses are turning to Salesforce<\/a>. Building materials companies can use Salesforce solutions to:<\/p>\n\n\n\n