{"id":12876,"date":"2025-11-07T13:56:13","date_gmt":"2025-11-07T13:56:13","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=12876"},"modified":"2025-11-25T10:54:05","modified_gmt":"2025-11-25T10:54:05","slug":"agentic-ai-masterclass-series","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/","title":{"rendered":"Unlock the Power of Agentic AI: Your Guide to Our New Masterclass Series"},"content":{"rendered":"\n<p>Agentic AI is a big deal and holds a lot of potential, but you already know that.<\/p>\n\n\n\n<p>Currently, the technology runs the risk of becoming a buzzword in the industry \u2013 with a lot of talk from vendors and software companies, but not a whole lot of real-world action.<\/p>\n\n\n\n<p>So, what\u2019s holding organisations back from deploying agentic AI? Mostly it comes down to getting started \u2013 from where\u2019s best to deploy to who to trust.&nbsp;<\/p>\n\n\n\n<p>To help straighten the conversation out, we\u2019ve created a three-part masterclass series called, <strong>Get AI Intentional.&nbsp;<\/strong><\/p>\n\n\n\n<p>Hosted by AI business consultant, <a href=\"https:\/\/www.linkedin.com\/in\/richardfosterfletcher\/\">Richard Foster-Fletcher<\/a> , each episode digs into the governance, data activation and implementation of agentic AI \u2013 everything you need to build an agentic AI blueprint that connects to your short- and long-term priorities.<\/p>\n\n\n\n<p>Here\u2019s a snippet of what each episode\u2019s about (and where to watch!).<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-masterclass-1-getting-data-ready-for-agentic-ai\"><strong>Masterclass 1: Getting data ready for agentic AI<\/strong><\/h2>\n\n\n\n<p>Our first masterclass looks at data activation and why it\u2019s an essential, foundational building block for agentic AI.&nbsp;<\/p>\n\n\n\n<p>Richard is joined by <a href=\"https:\/\/www.linkedin.com\/in\/katja-lempinen\/\">Katja Lempinen<\/a>, Solutions Engineer at Salesforce, to discuss the importance of data readiness for agentic AI in software companies \u2013 from addressing early risks, such as data bias, to security and building trust with customers through responsible innovation.<\/p>\n\n\n\n<p>Watch episode one, <a href=\"https:\/\/www.salesforce.com\/uk\/form\/industries\/tech-agentic-ai-masterclass\/\">here<\/a>.<em>&nbsp;<\/em><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-masterclass-2-the-governance-blueprint-for-agentic-ai\"><strong>Masterclass 2: The governance blueprint for agentic AI<\/strong><\/h2>\n\n\n\n<p>The second masterclass in our series sees Richard in conversation with <a href=\"https:\/\/www.linkedin.com\/in\/pavithrachidambaram\/\">Pavithra Chidambaram<\/a>, Principle Solutions Engineer at Salesforce. Together, they discuss the importance of agentic AI governance and why organisations need a living, evolving framework \u2013 and what it requires to be successful.<\/p>\n\n\n\n<p>Whether you\u2019re looking to build trust with stakeholders and customers or create a proactive culture around data governance, check out episode two <a href=\"https:\/\/www.salesforce.com\/uk\/form\/industries\/tech-agentic-ai-masterclass\/\">here<\/a>.&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-masterclass-3-building-the-engine-for-agentic-ai-with-your-tech-stack\"><strong>Masterclass 3: Building the engine for agentic AI with your tech stack<\/strong><\/h2>\n\n\n\n<p>Our final masterclass in the series considers the essential elements of building a robust AI tech stack, with guest speaker, <a href=\"https:\/\/www.linkedin.com\/in\/conor-duffy\/\">Conor Duffy<\/a>, Salesforce Solutions Engineer.<\/p>\n\n\n\n<p>Alongside Richard, the two explore what\u2019s needed from systems today to be prepared for and adapt to market changes \u2013 from the necessary security and governance to alignment with strategic business decisions.&nbsp;<\/p>\n\n\n\n<p>Covering the ever-evolving build vs buy debate, get advice on how to prepare your tech stack to get the best from agentic AI by watching episode three <a href=\"https:\/\/www.salesforce.com\/uk\/form\/industries\/tech-agentic-ai-masterclass\/\">here<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-my-takeaways\"><strong>My takeaways<\/strong><\/h2>\n\n\n\n<p>Throughout all three episodes there\u2019s a consistent theme: change management.&nbsp;<\/p>\n\n\n\n<p>To me, this highlights the need for organisations to get to grips with the basics now in order to set themselves up for future success.&nbsp;<\/p>\n\n\n\n<p>The market is going to continue to change. So, being on the front foot with data activation, governance and business alignment is what will make all the difference in the long-term.<\/p>\n\n\n\n<p>But it\u2019s also about building trust. Getting the fundamentals right with agentic AI now demonstrates to employees and customers alike that your organisation is ready \u2013 and prepared \u2013 for what\u2019s next.&nbsp;<\/p>\n\n\n\n<p>Whether that\u2019s helping employees understand the parameters in which to use agentic AI or choosing a vendor that can support your organisation in the long-term, the era of intentional AI has arrived \u2013 and it\u2019s here to stay.<\/p>\n\n\n\n<p><br>Catch all three episodes in our <strong>Get AI Intentional<\/strong> series <a href=\"https:\/\/www.salesforce.com\/uk\/form\/industries\/tech-agentic-ai-masterclass\/\">here<\/a>.<\/p>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d8035b44f88&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d8035b44f88\" class=\"wp-block-image size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"595\" height=\"2965\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg?strip=all&#038;quality=95\" alt=\"\" class=\"wp-image-12951\" srcset=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg 595w, https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg?w=60&amp;h=300 60w, https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg?w=308&amp;h=1536 308w, https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg?w=411&amp;h=2048 411w, https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/SF-Tech-Camp-Infographics.jpg?w=30&amp;h=150 30w\" sizes=\"auto, (max-width: 595px) 100vw, 595px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>From data activation to agentic AI governance, find out more about all three episodes in our agentic AI masterclass series.<\/p>\n","protected":false},"author":288,"featured_media":12892,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"690dfa405cdf2b2085a66922","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[173,251],"sf_content_type":[437],"coauthors":[537],"class_list":["post-12876","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-high-tech","sf_topic-ai","sf_content_type-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Unlock the Power of Agentic AI: Your Guide to Our New Masterclass Series - Salesforce<\/title>\n<meta name=\"description\" content=\"From data activation to agentic AI governance, find out more about all three episodes in our agentic AI masterclass series. From data activation to agentic AI governance, find out more about all three episodes in our agentic AI masterclass series.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unlock the Power of Agentic AI: Your Guide to Our New Masterclass Series\" \/>\n<meta property=\"og:description\" content=\"From data activation to agentic AI governance, find out more about all three episodes in our agentic AI masterclass series.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\" \/>\n<meta property=\"og:site_name\" content=\"Salesforce\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-07T13:56:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-25T10:54:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/01-Get-AI-Intentional-Masterclass-Blog-image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"844\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ansar Ahmed\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ansar Ahmed\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\"},\"author\":[{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/image\/a451edc39857237fe44371d1b3740086\"}],\"headline\":\"Unlock the Power of Agentic AI: Your Guide to Our New Masterclass Series\",\"datePublished\":\"2025-11-07T13:56:13+00:00\",\"dateModified\":\"2025-11-25T10:54:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\"},\"wordCount\":556,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/01-Get-AI-Intentional-Masterclass-Blog-image.jpg\",\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\",\"url\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/\",\"name\":\"Unlock the Power of Agentic AI: Your Guide to Our New Masterclass Series - Salesforce\",\"isPartOf\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/agentic-ai-masterclass-series\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.salesforce.com\/eu\/blog\/wp-content\/uploads\/sites\/14\/2025\/11\/01-Get-AI-Intentional-Masterclass-Blog-image.jpg\",\"datePublished\":\"2025-11-07T13:56:13+00:00\",\"dateModified\":\"2025-11-25T10:54:05+00:00\",\"author\":{\"@id\":\"https:\/\/www.salesforce.com\/eu\/blog\/#\/schema\/person\/dcc5d72b477aa95a7ba34ba32516f89a\"},\"description\":\"From data activation to agentic AI governance, find out more about all three episodes in our agentic AI masterclass series. 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