{"id":1381,"date":"2021-10-12T20:42:00","date_gmt":"2023-09-04T20:42:35","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=1381"},"modified":"2023-11-01T12:23:34","modified_gmt":"2023-11-01T12:23:34","slug":"sustainable-development-goals-bolt-energie","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/eu\/blog\/sustainable-development-goals-bolt-energie\/","title":{"rendered":"How Bolt Energie Meets Their Sustainable Development Goals"},"content":{"rendered":"\n

Responsible. Sustainable. Profitable. Successful. Is it possible for a business to be all these things? It\u2019s not just possible, it\u2019s essential. Our society and planet are at a tipping point. We all need to play our role in building a better world for future generations. <\/p>\n\n\n\n

In this blog, Rens Van Haute, the co-founder of Bolt Energie<\/a>, reveals how the small Belgian startup has become a positive \u2014 and profitable \u2014 platform for change by empowering consumers to make smarter energy choices. <\/p>\n\n\n\n

Consumers, investors, and employees: they all want to be associated with sustainable business and have a sense of purpose. And if that purpose is missing, then a company\u2019s profits could soon be on the line. According to a Salesforce survey<\/a>, 61% of consumers have stopped buying from a company due to their values not stacking up. <\/p>\n\n\n\n

But saying the right thing is not enough to keep customers and gain a competitive advantage. People want businesses to do the right thing by becoming platforms for change and driving sustainable development goals. In fact, 86% of customers<\/a> believe the societal role of companies is shifting. <\/p>\n\n\n\n

Sustainable development goals give companies a sense of purpose<\/b><\/h2>\n\n\n\n

The same trend is playing out in the workplace. According to Gartner research, <\/a>74% of employees expect their organisation to become more involved in current cultural debates of the day. And it’s an expectation that\u2019s worth meeting. Get it right and the number of highly engaged employees can increase from 40% to 60%. <\/p>\n\n\n\n

For Rens Van Haute, this shift in expectations is no surprise. \u201cPeople are looking to work for a company that has a purpose. They want to do something they believe in,\u201d he said. <\/p>\n\n\n

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If you want to attract talent, it’s becoming more and more important to have that mission at the forefront of your company.<\/p>\nRens Van Haute<\/cite><\/blockquote>\n\n