{"id":1821,"date":"2021-08-04T20:50:00","date_gmt":"2023-09-04T20:50:11","guid":{"rendered":"https:\/\/www.salesforce.com\/?p=1821"},"modified":"2023-11-01T16:20:10","modified_gmt":"2023-11-01T16:20:10","slug":"future-construction-trends","status":"publish","type":"post","link":"https:\/\/www.salesforce.com\/eu\/blog\/future-construction-trends\/","title":{"rendered":"Why the Future of Construction Will Be Smarter &amp; Better Connected"},"content":{"rendered":"\n<p>Despite being the largest industry in the world, construction has historically underperformed when compared to other industries. <\/p>\n\n\n\n<p>In fact, the construction industry had a <a href=\"https:\/\/www.mckinsey.com\/business-functions\/operations\/our-insights\/reinventing-construction-through-a-productivity-revolution\" target=\"_blank\" adhocenable=\"false\" rel=\"noopener\">1% yearly productivity growth vs 2.8% for the global economy<\/a> over the last 15 years. Additionally, <a href=\"https:\/\/www.mckinsey.com\/business-functions\/operations\/our-insights\/the-construction-productivity-imperative\" target=\"_blank\" adhocenable=\"false\" rel=\"noopener\">80%<\/a> of projects overrun their budgets and the construction industry has the highest rate of insolvencies of any industry. <\/p>\n\n\n\n<p>Perhaps some of the industry\u2019s struggles are down to its resistance to change. Considering, construction isn\u2019t just the biggest industry, it\u2019s the least digitised, registering at 1% on the digital index. <\/p>\n\n\n\n<p>Today\u2019s engineering and construction (E&amp;C) players are navigating long-standing, sector-wide challenges of: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Poor profitability<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Low customer satisfaction<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Cost overruns<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Lagging productivity<\/span> <\/li>\n<\/ul>\n\n\n\n<p>As the <a href=\"https:\/\/www.salesforce.com\/eu\/blog\/2020\/12\/building-engagement-with-bucherer.html\" target=\"_blank\" adhocenable=\"false\" rel=\"noopener\">world increasingly turns to digital solutions<\/a> to stay connected in a post-COVID-19 world, it\u2019s clear that expectations for service have changed rapidly. <\/p>\n\n\n\n<p>For E&amp;C businesses, the time to face the future of construction is now.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-construction-stimulus-marks-a-moment-of-opportunity\"><b>The construction stimulus marks a moment of opportunity<\/b><\/h2>\n\n\n\n<p>\u201cThere\u2019s now an increasing focus on <a href=\"https:\/\/www.salesforce.com\/eu\/products\/sustainability-cloud\/overview\/\" target=\"_blank\" adhocenable=\"false\" rel=\"noopener\">sustainability<\/a> and using our resources more wisely, responsibly, and effectively. We need to design a more user-friendly infrastructure that\u2019s better aligned with our current habits and needs,\u201d says Antonio Sciuto, Senior Vice President in charge of Global Business Development at Salesforce.<\/p>\n\n\n<div class=\"wp-block-quote-article\" style=\"\"><div class=\"wp-block-quote-social-wrapper\"><figure class=\"wp-block-quote-article-quote\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>We\u2019ve been living under the weight of previous generations\u2019 infrastructure and it hasn\u2019t been properly aligned with our way of living.<\/p>\n<cite>Antonio Sciuto<\/cite><\/blockquote>\n\n<div class=\"post__social post__social--v2 post__social--blockquote\">\n\n\t\n\t<ul class=\"social-nav social-nav-v2\">\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on LinkedIn (Opens in a new tab)\"\n\t\t\t\t\thref=\"http:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fwww.salesforce.com%2Feu%2Fblog%2Ffuture-construction-trends%2F%3Futm_source%3DLinkedIn%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;title=Why%20the%20Future%20of%20Construction%20Will%20Be%20Smarter%20%26%20Better%20Connected\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"21\" height=\"21\" fill=\"none\"><path fill=\"#032D60\" d=\"M16.625 0H4.375A4.375 4.375 0 0 0 0 4.375v12.25A4.375 4.375 0 0 0 4.375 21h12.25A4.375 4.375 0 0 0 21 16.625V4.375A4.375 4.375 0 0 0 16.625 0M7 16.625H4.375V7H7zM5.687 5.89a1.54 1.54 0 0 1-1.53-1.543c0-.852.685-1.544 1.53-1.544.846 0 1.532.692 1.532 1.544S6.534 5.89 5.687 5.89M17.5 16.625h-2.625v-4.903c0-2.947-3.5-2.724-3.5 0v4.903H8.75V7h2.625v1.544c1.222-2.262 6.125-2.43 6.125 2.167z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Twitter (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/x.com\/intent\/tweet?text=Why%20the%20Future%20of%20Construction%20Will%20Be%20Smarter%20%26%20Better%20Connected&#038;url=https%3A%2F%2Fwww.salesforce.com%2Feu%2Fblog%2Ffuture-construction-trends%2F%3Futm_source%3DTwitter%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt&#038;via=salesforce\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" fill=\"#032D60\" viewBox=\"0 0 32 32\"><path d=\"M17.4 14.8 23 8.3h-1.3L16.8 14 13 8.3H8.5l5.9 8.5-5.9 6.8h1.3l5.1-6 4.1 6h4.5zm-1.8 2.1-.6-.8-4.7-6.8h2l3.8 5.5.6.8 5 7.1h-2z\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\t\t\t<li class=\"social-nav__item\">\n\t\t\t\t<a\n\t\t\t\t\taria-label=\"Share on Facebook (Opens in a new tab)\"\n\t\t\t\t\thref=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.salesforce.com%2Feu%2Fblog%2Ffuture-construction-trends%2F%3Futm_source%3DFacebook%26utm_medium%3Dorganic_social%26utm_campaign%3Dus_cbaw%26utm_content%3Dblog-ctt\"\n\t\t\t\t\ttarget=\"_blank\"\n\t\t\t\t>\n\t\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"19\" height=\"19\" fill=\"none\"><path fill=\"#032D60\" d=\"M19 9.5a9.5 9.5 0 0 0-19 0c0 4.742 3.474 8.672 8.016 9.385v-6.639H5.604V9.5h2.412V7.407c0-2.38 1.418-3.696 3.588-3.696 1.04 0 2.127.185 2.127.185v2.338h-1.198c-1.18 0-1.549.733-1.549 1.484V9.5h2.635l-.421 2.746h-2.214v6.639C15.526 18.172 19 14.242 19 9.5\" \/><\/svg>\n\t\t\t\t<\/a>\n\t\t\t<\/li>\n\t\t\n\t\t<li class=\"social-nav__item\">\n\t\t\t<button\n\t\t\t\tclass=\"copy-share js-copy-link\"\n\t\t\t\taria-label=\"Copy link to clipboard\"\n\t\t\t\thref=\"#\"\n\t\t\t\tdata-clipboard-text='\"Why the Future of Construction Will Be Smarter &amp; Better Connected\" https:\/\/www.salesforce.com\/eu\/blog\/future-construction-trends\/'\n\t\t\t>\n\t\t\t\t\n<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"10\" fill=\"none\"><path fill=\"#032D60\" d=\"M14.586.406h-3.667V2.24h3.667a2.76 2.76 0 0 1 2.75 2.75 2.76 2.76 0 0 1-2.75 2.75h-3.667v1.833h3.667a4.585 4.585 0 0 0 4.583-4.583A4.585 4.585 0 0 0 14.586.406m-5.5 7.334H5.419a2.76 2.76 0 0 1-2.75-2.75 2.76 2.76 0 0 1 2.75-2.75h3.667V.406H5.419A4.585 4.585 0 0 0 .836 4.99a4.585 4.585 0 0 0 4.583 4.583h3.667zm-2.75-3.667h7.333v1.833H6.336z\" \/><\/svg>\n\t\t\t<\/button>\n\t\t<\/li>\n\t<\/ul>\n<\/div>\n<\/figure><\/div><\/div>\n\n\n<p>New demands in the construction industry are typically driven by:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Urbanisation<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Population growth<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Climate change<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Historic underinvestment<\/span> <\/li>\n<\/ul>\n\n\n\n<p>Construction businesses need to capitalise on this moment to build a better future. Especially in the wake of construction stimulus packages in America and Europe. The introduction of a $1 trillion+ infrastructure stimulus by Joe Biden\u2019s administration heralds the dawn of a new frontier in the US. And the <b>\u20ac800 billion EU recovery plan could lead to a building boom in Europe. <\/b><\/p>\n\n\n\n<p>For today\u2019s construction businesses, limitless opportunity glimmers on the horizon of the <a href=\"https:\/\/www.salesforce.com\/eu\/blog\/2020\/06\/consumer-goods-companies-get-ready-for-the-next-normal.html\" target=\"_blank\" rel=\"noopener\">next normal<\/a>. But how can they seize it?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-future-of-construction-is-powered-by-tech\"><b>The future of construction is powered by tech<\/b><\/h2>\n\n\n\n<p>E&amp;C companies have traditionally been faced with productivity and budgeting problems, on top of: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Fragmented ecosystems<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Labour shortages<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Complex projects<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Shifting regulations<\/span> <\/li>\n<\/ul>\n\n\n\n<p>Companies working on public infrastructure projects that impose stiff penalties for building delays face even greater challenges. In a post-COVID-19 landscape, disrupted supply chains and supply shortages are common.<\/p>\n\n\n\n<p>To offset some of these issues, today\u2019s construction businesses are turning to <a href=\"https:\/\/www.salesforce.com\/eu\/solutions\/industries\/\" target=\"_blank\" rel=\"noopener\">digital solutions<\/a>. <b>Here are some of the ways that digitisation is empowering today\u2019s E&amp;C operators:<\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><b style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Uniting data<\/b><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> to provide an integrated view of the customer, project, employees, and third parties.<\/span> <\/li>\n\n\n\n<li><b style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Providing bidding tools<\/b><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> as part of an integrated commercial process, from business development to tendering. Businesses need to be able to bid on the right project, at the right time, at the right price. Saint-Gobain leveraged digital solutions to make bigger deals and close them faster, resulting in an 11% reduction in time to quote, a 79% reduction in days needed to close a deal and an 85% increase in quote value.<\/span> <\/li>\n\n\n\n<li><b style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Leveraging data for risk assessment<\/b><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">. With razor-thin margins of 3-5%, construction companies don\u2019t have much room for error. So it\u2019s no surprise that one bad decision or poorly executed project can lead to insolvency. Minimising risk is the #1 priority for E&amp;C companies. Better data helps them make smarter decisions.<\/span> <\/li>\n\n\n\n<li><b style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Driving productivity and improving the employee experience<\/b><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">. Digital solutions can help optimise resources, automate tasks, and drive employee productivity, making sure that the right people are assigned to the right jobs. This is critical in an industry where employee costs can be 50% of the total cost. <\/span> <\/li>\n<\/ul>\n\n\n\n<p>It\u2019s clear that <a href=\"https:\/\/www.salesforce.com\/eu\/solutions\/industries\/\" target=\"_blank\" rel=\"noopener\">digital solutions<\/a> are helping forward-thinking E&amp;C operators integrate data. They also help to minimise risk, drive productivity, and improve project execution.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-construction-trends-reveal-a-digital-future\"><b>Construction trends reveal a digital future<\/b><\/h2>\n\n\n\n<p>It\u2019s been said that data is the new oil. So it\u2019s somewhat surprising that much of the construction industry is still taking a wait-and-see attitude to digitisation. Recent trends show that the landscape is shifting, though the sector still has a lot of catching up to do. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-top-construction-trends-for-2021-and-beyond\"><b>Top construction trends for 2021 and beyond:<\/b><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-1-customer-expectations-are-changing\"><b>1. Customer expectations are changing<\/b><\/h4>\n\n\n\n<p>The construction industry has long struggled with disappointing customer satisfaction numbers. So finding a way to meet rising customer expectations is a priority. Digitisation helps E&amp;C companies evolve their offerings to keep up with the needs of today\u2019s customers.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.salesforce.com\/eu\/resources\/research-reports\/5-trends-in-revenue-growth-architecture-engineering-and-construction\/\" target=\"_blank\" rel=\"noopener\">New research shows how construction firms are growing revenue during the pandemic<\/a>. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-2-modular-construction-is-on-the-rise\"><b>2. Modular construction is on the rise<\/b><\/h4>\n\n\n\n<p>The industry is increasingly focusing on products not projects, as it moves towards offsite fabrication and modular construction. Additionally, digitalisation and new materials are leading to a rise in the industrialisation of design and construction. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-3-construction-companies-are-going-green\"><b>3. Construction companies are going green<\/b><\/h4>\n\n\n\n<p>We\u2019re seeing more conscious planning around environmental impact and the materials being used. Green may not yet be the <a href=\"https:\/\/www.salesforce.com\/eu\/blog\/2021\/01\/what-is-new-normal.html\" target=\"_blank\" rel=\"noopener\">new normal<\/a> for E&amp;C players. However, more and more companies are prioritising sustainability and the creation of healthier spaces:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a style=\"font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em; background-color: rgb(255, 255, 255);\" href=\"https:\/\/www.chalmers.se\/en\/departments\/chem\/news\/Pages\/protect-us-from-pandemics.aspx\" target=\"_blank\" rel=\"noopener\">Chalmers<\/a><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> creates building materials that can kill SARS-CoV-2<\/span> <\/li>\n\n\n\n<li><a style=\"font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em; background-color: rgb(255, 255, 255);\" href=\"https:\/\/www.cushmanwakefield.com\/en\/netherlands\/six-feet-office\" target=\"_blank\" rel=\"noopener\">Cushman &amp; Wakefield<\/a><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> develop the 6-foot office<\/span> <\/li>\n\n\n\n<li><a style=\"font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em; background-color: rgb(255, 255, 255);\" href=\"https:\/\/www.dalmiacement.com\/\" target=\"_blank\" rel=\"noopener\">Dalmia Cement<\/a><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> set a goal of becoming <\/span><a style=\"font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em; background-color: rgb(255, 255, 255);\" href=\"https:\/\/www.business-standard.com\/article\/news-ians\/dalmia-cement-aims-to-be-carbon-negative-by-2040-group-ceo-118091700399_1.html\" target=\"_blank\" rel=\"noopener\">carbon-negative by 2040<\/a><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">. <\/span> <\/li>\n<\/ul>\n\n\n\n<p>Smart materials are becoming more common as well as a rising concern around managing embodied carbon emissions. Digital solutions are crucial for tracking and reducing Co2. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-4-the-demand-for-digitalisation-is-increasing\"><b>4. The demand for digitalisation is increasing<\/b><\/h4>\n\n\n\n<p>The industry has traditionally been a slow adoption. Yet, digital is moving from being a \u2018nice to have\u2019 to a \u2018must have\u2019 for staying competitive. E&amp;C players are now leveraging digital to: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Reduce risk<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Drive productivity<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Deliver better customer experiences<\/span> <\/li>\n<\/ul>\n\n\n\n<p>The pandemic is also driving investment in digitalisation, as a McKinsey survey reveals that 69% of leaders believe end-to-end digitalisation has been accelerated by COVID-19.<\/p>\n\n\n\n<p>These construction trends show that E&amp;C businesses are moving towards more data-driven, less wasteful processes. Risk is reduced, customer-centricity is praised, and digital platforms empower the workforce to build a better future.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-future-of-construction-depends-on-strategic-partnerships\"><b>The future of construction depends on strategic partnerships<\/b><\/h2>\n\n\n\n<p>When it comes to digital transformation, today\u2019s construction companies need a strategic partner who can understand their business\u2019s pain points and solve them. And that\u2019s where Salesforce excels. \u201cWe look at the whole value chain across the board\u201d, Antonio Sciuto explains. <\/p>\n\n\n\n<p><b>Salesforce can help E&amp;C companies: <\/b><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Better manage resources<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Use <\/span><a style=\"font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em; background-color: rgb(255, 255, 255);\" href=\"https:\/\/www.salesforce.com\/eu\/products\/einstein\/ai-deep-dive\/\">AI<\/a><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\"> to optimise operations<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Increase customer satisfaction<\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Improve bid competitiveness <\/span> <\/li>\n\n\n\n<li><span style=\"color: var(--c-nero); font-family: var(--f-secondary); font-size: 1rem; letter-spacing: 0.0012em;\">Enhance accuracy<\/span> <\/li>\n<\/ul>\n\n\n\n<p>Keeping up with new construction trends starts with breaking silos, getting connected, and managing risk. The future of construction starts with Salesforce. <\/p>\n\n\n\n<p><b>How have construction firms adapted their business development processes during a crisis? Read <a href=\"https:\/\/www.salesforce.com\/eu\/resources\/research-reports\/5-trends-in-revenue-growth-architecture-engineering-and-construction\/\" target=\"_blank\" rel=\"noopener\">Trends in Architecture, Engineering, &amp; Construction<\/a> to find out.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn the latest construction trends, how the construction stimulus is accelerating the future of construction, and much more. <\/p>\n","protected":false},"author":1,"featured_media":1823,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"sf_justforyou_enable_alt":true,"optimizely_content_id":"003d428be2064be296e273acc11f576d","post_meta_title":"","ai_synopsis":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"sf_topic":[1,274,3,28,224],"sf_content_type":[],"coauthors":[26],"class_list":["post-1821","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","sf_topic-digital-transformation","sf_topic-reports","sf_topic-thought-leadership","sf_topic-manufacturing","sf_topic-c-suite"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Construction Trends Reveal an Increasingly Digital Landscape - Salesforce<\/title>\n<meta name=\"description\" content=\"Learn the latest construction trends, how the construction stimulus is accelerating the future of construction, and much more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.salesforce.com\/eu\/blog\/future-construction-trends\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why the Future of Construction Will Be Smarter &amp; 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