Excited woman at Agentforce World Tour event
24 November 2026 · KAFD Conference Center, Riyadh

Your biggest AI questions, answered.

Enterprise AI has grown into business reality, and getting it right has never mattered more. If you're questioning ROI, untangling governance, or feeling the pressure to keep pace, you're not alone. Join peers running AI in full-scale production and walk away with answers and a strategy.

One day to own your next move

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See it live

The most important Dreamforce innovations — Agentforce, Data 360, Slack, and more — demonstrated hands-on, live in Riyadh.

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Hear what works

Customers already running AI agents in production share results you can benchmark your own ambition against.

Know your path

Whether you're exploring or ready to scale, leave with a clear, actionable roadmap built for your business.

Innovation that powers the industries that power Riyadh

World Tour Riyadh is built for a world-class city. Dive into sessions for financial services, healthcare and life sciences, communications and media, education, nonprofit, and more. Discover solutions that can save time, lower costs, and help your business thrive. Don’t miss this chance to connect with industry peers to brainstorm, share expertise, and solve challenges together.

New to Salesforce? Discover your agentic AI potential.

If you’re not using Salesforce yet, then this is the place to discover everything we can do for your business. Participate in groundbreaking sessions, hear inspiring stories from Trailblazers, and experience the power of Slack as the agentic OS in action. You'll discover how we help businesses transform into an Agentic Enterprise.

Unlock your path to an Agentic Enterprise in Campground.

Get hands-on and build your first agent, talk to the experts from Salesforce and our partner ecosystem. Experience live product demos, sessions and explore all new innovation and capabilities for customers, employees, agents and operations across the Agentforce 360 Platform, Data 360, and Slack.

It’s more than just an agenda. It’s your roadmap to results.

09:00 a.m. CET
Opening Keynote

Join us for our Opening Keynote and see how humans with agents drive customer success together.

10:30 a.m.–11:30 a.m. CET
Campground

Experience agentic AI in action — explore the latest product demos, meet industry experts, and get hands-on with Agentforce.

12:00 p.m. –02:00 p.m. CET
Breakout Sessions

Dive deeper into what's new for Sales, Service, Marketing, Commerce, IT & Data, and discover every app and every agent on one trusted platform.