How to engage buyers, close deals and grow customer relationships
Vidmante Dubickaite, B2B Marketing Specialist, Salesforce
Denis Hoogweg, B2B Marketing Solutions Engineer, Salesforce
Join Vidmante, B2B Marketing Specialist at Salesforce, for this session where she will explain how B2B marketing is built on the Salesforce’s Customer 360 platform and how marketers are enabled to engage buyers, close deals, and grow relationships. Additionally, B2B Marketing Solutions Engineer Denis Hoogweg will give a short demonstration of the powerful B2B Marketing solutions like Pardot, Salesforce Engage, Engagement History and B2B Marketing Analytics. You will learn how you can use these products to orchestrate broad-based and account-centric strategies so that every buyer or group of buyers gets a personal and relevant experience across marketing, sales and service.