Create scalable, secure data integrations with pre-built connectors to any system.
Organise and protect your data by brand, department, and region to run unique business processes.
Personalise every interaction with a complete, unified view of the customer at your team's fingertips.
Enable smarter, more efficient AI with secure access to first-party and industry data.
Build, analyse, and discover intelligent, high-value audience segments in one user-friendly interface.
Trigger automations based on changes to your unified customer data.
Analyse and visualise data with Tableau to make informed decisions.
AI, Data, and CRM are how we achieve the promise of speaking directly to consumers with the thing that matters most to them.Doug MartinChief Brand and Disruptive Growth Officer, General Mills