A serious team approach is required to build what we call the data center of excellence (DCOE). The DCOE is usually composed of internal folks from the business, analytics, and IT teams; smart consultants for change management; systems integration partners; and agencies. The companies who adopt such an approach reap near-term value in the beginning stages of their journey, which more than funds all of their subsequent efforts.
We think of the pillars of organizational adoption as people, process, and technology. There is no partial credit: Getting one or two of those right and the other wrong leads to failure.
It starts with people. When looking across the thousands of data software implementations we have supported, the companies that get value the quickest have implicitly or explicitly created a DCOE that defines data strategy holistically and assigns ownership clearly across key stakeholders in the organization.
Four steps to establish a data center of excellence are:
- Take a team approach. To be successful, you’ll need to bring together internal and external partners. Gather their input on the types of data they want to capture and how they expect to use it, and build consensus on a common set of goals.
- Establish detailed processes. Assign clear ownership to every step, identify key handoff points, and enact definite rules for communication.
- Adopt technology to empower people and processes. With the right team and process in place, technology will power and scale their efforts.
- Start seeing value. Companies that start with a team approach, establish thoughtful processes, and adopt the right technologies quickly see value.