Financial Services

From City of London banking to Wall Street investing, the financial services industry is being changed by digital, social and mobile innovation. Salesforce helps companies switch from defending to attacking with ever-more personal customer interactions.


Financial Services Cloud

Supercharge advisor productivity and engage clients via smart alerts and proactive services, so you can build deeper relationships, and grow your list of clients faster.


Create a single customer view across products and business lines. Now employees can collaborate in real time; deliver connected relevant responses; convert more leads; and create customers for life.


Connect policyholder info across multiple channels and lines of business, while delivering a single customer experience for case management, sales, claims and service.

Healthcare & Life Sciences

We are in the age of the patient. New reimbursement standards as well as connectivity and consumer expectations are changing health systems. Turn this shift into an opportunity with patient-centric engagement powered by social, mobile and cloud technology.


Health Cloud

Streamline care coordination with smarter patient management, and collaborate across the entire care network in real time. Empower patients to actively manage every aspect of their health, delivering higher patient satisfaction.

Life Sciences

Take advantage of the shift in the commercial model by delivering exceptional provider engagement on all channels. Become more patient-centric with 1-to-1, proactive services. And transform clinical trial processes with real-time collaboration.


Shoppers demand a seamless customer experience. Stores are being reimagined as showrooms, fulfilment centres and experience hubs. New entrants are innovating every step of the shopper journey. Retailers of all sizes must change or be changed.


Connected Stores

Supercharge associates using collaboration tools to personalise in-store experiences like never before. Take advantage of mobile clienteling by empowering everyone – from associates to customer service to management – with a single view of the customer.

Connected Shoppers

Blend the physical and digital with a consistent journey across devices, channels and touchpoints. Drive loyalty by personalising every shopper’s journey at scale and delivering 1-to-1 service when and where customers want it.

Manufacturing & Consumer Goods

People, products, markets and channels are more connected than ever. Salesforce provides competitive advantages in these hyperconnected markets with real-time engagement across entire enterprise ecosystems. Connect devices, sell faster, service effectively and outpace the competition.



Make each interaction for inquire-to-order and field service operations a personalised experience. Enable 24/7 customer-centred collaboration across the ecosystem. And unleash the next wave of service innovation powered by connected product data.

Consumer Goods

Build deeper retailer relationships and maximise revenue with data-driven collaboration for account management. Then create a 1-to-1 dialogue with consumers to develop more effective products and retail execution.

Communications & Media

Customers are expecting more from their providers while trusting them less. Regain their confidence with a customer experience that wows by delivering 1-to-1 engagement at scale.



Salesforce gives communications employees fast access to complete customer information, so they can deliver best-in-class engagements and meaningful experiences across sales, service and marketing.


Respond to over-the-top disruption with 1-to-1 consumer engagement. Easily monetise relationships with a simplified subscription experience and a supercharged ad sales journey. And innovate around engagement faster than ever.


Take a look at some of our favourite customer stories.

Questions? We have answers.

Your industry has unique challenges. We’ll turn them into opportunities. Let us help you set up a strategy to connect with customers like never before.