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3 Ways Marketers can use Salesforce Flow to Reach Customers

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Featured Speakers:

Joseph James, Associate Principal Solution Architect, Offprem Technology
Ruth Bolster, Product Marketing Senior Lead, Salesforce
Paul Shelley, Principal Technical Architect, Salesforce


For years Salesforce Flow allowed companies to build automations and update records across sales and service. Now, with Marketing Cloud Growth and Advanced Editions, marketers can tap into Salesforce Flow to send customers down personalized campaigns. In this webinar, we will walk through three ways marketers can use Flow to personalize their outreach. We’ll discuss how Flow can help marketers:

  • Respond to customers based on WhatsApp/SMS interactions
  • Trigger abandoned cart journeys
  • Slow down engagement for oversaturated customers