Sessions

Get a year’s worth of learning in a single day. Join us in Boston for an action-packed day of power sessions for every role.

Content and schedule are subject to change. Be sure to check the Salesforce Event app onsite for the most up to date schedule.

 
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Breakout sessions

8:45 a.m. - 9:25 a.m.

  • The Future of Sales Intelligence: Salesforce Inbox
    Inbox is one of the first Salesforce products powered by Einstein technology with sales intelligence built into email. Join this theater session to learn how sales reps can use this breakthrough mobile app and technology to identify new opportunities, close deals with fewer clicks, and sell smarter than ever before.
  • How AI Will Transform the Agent & Customer Experience
    In response to changing customer expectations, regulation, and the rise of fintech disruptors, insurers are seeking new ways to drive growth, retain customers, and be more agile. Artificial intelligence (AI) is a game-changer in insurance. Join our session to learn the competitive advantages and value AI can bring to: agent productivity, intelligent service and claims, personalized policyholder experience, and smart risk and fraud analytics.
  • Monetize Your Investment in the Internet of Things
    In the age of the customer, service calls don’t just need to be connected, they need to be proactive. Stop by to learn more about how companies are leveraging IoT Cloud and Service Cloud to develop proactive customer service models to provide end-to-end coverage for customers.
  • Salesforce Wave Analytics: The Best Analytics for Salesforce Users
    Join us to learn how Salesforce Wave Analytics can help your company unlock sales and service insights and find answers right from your CRM. See the product in action, hear key customer use cases, and learn how you can make smarter decisions with AI-driven Einstein Data Discovery.

10:00 a.m. - 11:30 a.m.

  • “Blaze Your Trail” with Keith Block & Special Guests
    In our Keynote “Blaze Your Trail” with Keith Block, Vice Chairman, President and COO at Salesforce and special guests, we will share how artificial intelligence and the latest tech trends are redefining the customer experience for companies of every size and across every industry. You’ll learn firsthand how companies are transforming their businesses with Salesforce to work smarter, and innovate faster than ever before.

12:00 p.m. - 12:40 p.m.

  • Deliver Connected Service from the Phone to the Field on a Single Platform
    Customer service is evolving as customers and products are increasingly connected. This evolution has led to an increasing need for a complete service solution, including Field Service. Join us to learn how you can now unite customers, connected devices, agents, dispatchers, and employees in the field with one powerful service platform to deliver a seamless customer experience from phone to field. See how organizations of all sizes and across all industries can use Field Service Lightning to intelligently schedule and dispatch work, manage jobs in real-time on any device, and deliver a connected customer experience in the age of the customer.
  • Einstein: AI in the Salesforce Platform
    Artificial Intelligence (AI) is the next great technology disruption transforming how we live and work. Salesforce Einstein is the first comprehensive AI platform for CRM, making the world’s #1 CRM the world’s smartest CRM. Join some of Salesforce’s most innovative customers to see how they’re getting smarter and more predictive about their customers with Einstein.
  • Next-Gen Innovation: How Millennials are Changing Industries
    Join the Cloud Services breakout session to hear from an outstanding panel, that includes top millennial speakers and Salesforce transformation experts. Learn about how they are pushing the boundaries of innovation, and shaping manufacturing, financial services, health and life sciences today.
  • Bluewolf: How To Personalize Wealth Management with AI
    Augmented Intelligence (AI) is disrupting all industries and Wealth Management is no exception. Join top Industry leaders from IBM, Salesforce, and Bluewolf as they discuss how Watson and Einstein are transforming the relationship between Wealth Management clients and advisors. Advisors empowered with AI solutions that analyze structured and unstructured data can provide personalized financial advice to their clients. Our panel of industry experts–Brian Walters, Global Industry Leader for Watson Customer Insights at IBM, Ilan Davidovici, Global Head of Wealth & Asset Management at Salesforce, and Jeffrey Riozzi, Associate Partner for Financial Services at Bluewolf– will also discuss how AI is revolutionizing the way wealth managers can use financial data.

1:00 p.m. - 1:40 p.m.

  • A Tale of Two Nonprofits: Tech Enabled Impact
    Now more than ever, nonprofits are expected to do more with less. So how can technology enable you to scale your impact, without having to scale your staff. Join two nonprofits to hear how they’re doing just that with Salesforce.
  • Salesforce for IT: Build Smart Experiences People Love
    Technology is transforming how we work and live today. The Cloud, Apps, Mobile and AI have revolutionized the way we connect with the world, and your customers and employees now expect a smart and connected experience. But many IT teams are challenged with a lack of developers to build new solutions and are held back by legacy systems and infrastructure. How will you stay ahead? Join us to hear how leading customers are using visual development tools, open development frameworks and machine learning to empower users, admins and developers to work smarter together and transform how IT operates.
  • Financial Services: Get Smarter in the Age of the Customer
    The financial services industry faces a loyalty crisis, with only 55% of customers saying they are likely to stay with their bank for the next six months. Convenience is the new loyalty and pioneering firms are using a new technology, artificial intelligence (AI), to create differentiated, convenient experiences. In an era of changing customer preferences, increased competition, and a tsunami of regulatory change, now is the time for financial services firms to compete using intelligence-driven strategies to power customer journeys, self-service communities, and compliance processes.
  • The Future of Healthcare: A Unified Patient Platform
    Rapid changes in healthcare regulations and patient expectations compel organizations to rethink how they use technology to transform their services. Hear Salesforce’s Chief Medical Officer, Joshua Newman MD MSHS, and customers from leading healthcare and life sciences organizations share inspiring stories on how they drive efficiencies, manage patient and member journeys, and connect the entire healthcare ecosystem on the Salesforce platform.
  • The Impact of Artificial Intelligence on Equality
    Artificial intelligence is fundamentally changing the way we live and work, but what are the implications on our society? Will AI widen equality gaps — or can it be used to close those gaps as well? Hear from top industry and technology thought leaders on how we can leverage AI to further equality for all.
  • GetFeedback: Measure and Improve the Customer Experience with Salesforce Surveys
    Customer experience is the new battleground for business differentiation. Join GetFeedback and BRP and learn how you can measure customer satisfaction in real time and improve the customer experience. You'll leave with a sturdy blueprint for your own customer experience initiative.

2:00 p.m. - 2:40 p.m.

  • Get More Work Done Together with Quip
    Billions have been spent on productivity solutions, but the tools that existed before couldn’t meet the needs of today’s employees. Introducing Quip — the next generation productivity suite that combines documents, spreadsheets, checklists, and chat with your live CRM data into one seamless experience. Quip eliminates endless chains of emails, meetings, chats, and document versions, empowering teams to work smarter and faster. Come and hear how teams who adopt Quip for team collaboration are happier, faster, and more productive.
  • Intacct: Connect Your System of Engagement with Your System of Intelligence
    ASC 606 will bring sweeping regulatory changes to finance that will make your quote-to-cash process even more complex. Join experts from Salesforce Quote-to-Cash and Intacct to learn how you can keep that process compliant with ASC 606 and ensure that sales operations and finance stay on the same page, from CPQ to ERP.
  • Salesforce for Service: Transform the Customer Experience with Smarter Service
    Once considered a cost center, customer service has become the key driver of Customer Experience and is looked upon to deliver more value to the business with fewer resources. In today’s digital world, your customers are more connected and mobile than ever before, and they expect a low-effort, personalized experience with every service conversation. Join us to hear how leading companies are disrupting their industries with Salesforce for Service by using intelligence to power every service conversation and transform the customer experience.
  • Lightning Strikes the Customer Success Platform
    Lightning is taking the world’s #1 customer success platform by storm, and you don’t want to miss this view into what the future holds! Lightning helps customer companies work faster and smarter in everything they do. Come learn from Salesforce product leaders as they highlight the best new features that are only available in Lightning. We’ll even offer you a sneak peek of new innovation to come. You’ll leave armed with new ideas on how to transform your business with Lightning.
  • Build Connected Experiences with Community Cloud
    Community Cloud connects your customers, partners and employees with the people and information they need, whenever and wherever they need it. By combining engaging design with simple, intuitive access to business systems, companies can create incredibly productive and rewarding online experiences. Come join us to learn how Community Cloud helps companies transform the customer, partner and employee experience.

3:00 p.m. - 3:40 p.m.

  • Salesforce for Admins
    Every day is an adventure when you’re a Salesforce Administrator. You spend your days in the cloud and on the ground in a quest to become more efficient and more effective. You’re passionate about productivity and using innovative technology to create positive and lasting impact for your customers, your company and the community. Join us and fellow Trailblazers as we discover new ways to use technology to go faster, get smarter and go further.
  • Innovate Faster with Salesforce Heroku and AWS
    The Salesforce and AWS strategic alliance is triggering the next revolution in building engaging customer experiences. Behind every great experience is an App and the power of Salesforce platform lets you build apps fast. Adding to that experience is the AWS platform that extends the ability to rapidly deliver apps by offering developers a collection of purpose built and ready to consume set of services. With Salesforce Heroku built on AWS, developers can focus on building business apps such as mobile, web and AI, instead of spending cycles on the undifferentiated heavy lifting. In this session, you will learn how Salesforce Heroku and AWS accelerate developer productivity and lower operational complexity to deliver solutions around Salesforce Data Integration, Media Delivery, Web Security, Big Data Analytics and Warehousing.
  • AppExchange for Everyone: Everything You Need to Know About AppExchange & Apps
    10 years and 4 million installs later, AppExchange is the world’s leading business app marketplace with everything you need to extend Salesforce to every department and industry. Whether you have been using AppExchange for 10 years or haven’t installed your first app, you won’t want to miss this session. We’ll unveil the newest AppExchange features, including improvements to make it even easier to find and install apps. You’ll also hear from top AppExchange customers to learn which apps are making a huge difference and discover insider tips on how to get the most out of these go-to apps . Over 80% of Salesforce customers are using AppExchange apps and you should too.
  • Salesforce for Marketing: The Smartest CRM for 1-to-1 Customer Journeys
    Marketing is the sum of all interactions with your brand. In a world where customer experience is king, relevant and contextual interactions are the keys to the kingdom. Join us to discover an evolution in marketing that puts the customer at the center of every experience with your brand -- from awareness and acquisition, to retention. Hear how the world’s most innovative companies are getting smarter and more predictive about their customers, creating seamless 1-to-1 customer journeys.
  • Scribe: The Approachable Integration Platform for Salesforce
    Integrating Salesforce with other business applications is essential to your success. Custom code, middleware, and iPaaS solutions are all options, but which is best for you? Join us to learn about Scribe’s approach to integration, allowing users of all skill sets to successfully create, deploy and maintain integrations across cloud and hybrid applications.
  • Innovating Together: Harvard and the Connected Campus
    In today’s diverse global higher education landscape, universities are adopting new ways to meet student expectations and enhance the connections of applicants, students, faculty, staff and other stakeholders. Join this session to hear about Harvard University’s evolving use of Salesforce for executive education admissions, Salesforce.org’s Higher Education Data Architecture (HEDA), and updates on our Connected Campus strategy from Jason Belland, Director of Higher Ed Industry Solutions.

4:00 p.m. - 4:40 p.m.

  • Life at Salesforce
    Curious what it’s like to work at the world’s fastest growing enterprise software company? Then join us for a look inside Life at Salesforce. Members of our team will share their experiences of building market leading technologies and partnering for success with some of the most respected brands in the world. You'll have a chance to ask candid questions about our culture, receive honest answers and discover what an opportunity at Salesforce can do for your career. Unable to attend? Let us know you're interested! salesforce.com/joinourteam/
  • Your Playbook for Growth
    Are growing pains getting in the way of your success? Want to learn how you can grow your business even faster without the headaches? Join us to learn how you can find more leads, win more deals, keep customers happier, and give your small business the competitive advantage with Salesforce.
  • Salesforce for Developers
    The cloud has ushered in a new era where instead of focusing on downloads and form completes, we must now obsess around building engaging experiences that drive engagement with millions of users resulting in billions of interactions across every device. Join the Salesforce for Developers breakout to learn how to build modern engaging applications that people love by building apps faster, smarter and together with your team.
  • Introducing the Commerce Cloud — Unifying Experiences for the Connected Consumer
    Come learn about the newest Salesforce Cloud! The Commerce Cloud. In the world of commerce today, buyers dictate the terms of engagement with retailers. To compete, retailers must effectively extend their value proposition and brand experience beyond the physical and virtual four walls to wherever and whenever their customers demand. Come join us to learn about how the Commerce Cloud is empowering leading brands to thrive in today’s disruptive and complex operating environment. Learn how brands like Hot Topic, vineyard vines, Lush Cosmetics, and many others are engaging with their customers and delivering rich and engaging experiences across all channels: web, mobile, social, and store.
  • Salesforce for Sales: Transform Sales from Lead to Cash
    In today’s competitive environment, sales teams must connect with customers in new ways and become Sales Trailblazers to achieve sales success and develop deeper customer relationships. Companies must empower every sales rep to sell smarter, sell faster and sell the way they want to drive maximum sales productivity. Join Salesforce leaders and special guests to learn how Salesforce for Sales helps companies drive revenue from prospect to advocate. Learn about the latest Salesforce technologies and best practices you can use to maintain your sales edge.

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Theater Sessions

8:30 a.m. - 8:50 a.m.

  • AppExchange Partner Program: Driving an Ecosystem of Innovation
    Recent research from IDC finds that the Salesforce ecosystem will contribute $389B positive GDP worldwide by 2020. For developers, entrepreneurs and ISVs, that’s a huge opportunity to deliver the next generation of apps and solutions built on the Salesforce Platform. Learn about the new AppExchange Partner Program for ISVs, and how you can get started on the path to build, market, sell, and grow faster with Salesforce.
  • SpringCM: Document Automation from SpringCM: Driving Digital Transformation
    Ready for real digital transformation? Discover how document management can deliver immediate value to your business and accelerate revenue with fast ROI (Think automating contract management or on-boarding employees faster.) With SpringCM you get greater visibility into document workflows, less audit stress, and the ability to collaborate quickly.

9:00 a.m. - 9:20 a.m.

  • 5 Reasons to Upgrade from Quotes to Salesforce CPQ
    Complex products, multi-tiered pricing strategies, and varying order and fulfillment requirements leave most organizations drowning in spreadsheets, and scrambling to fix errors caused by inefficient manual processes. Join this session to learn about the key quoting challenges facing businesses today and see how CPQ can solve them.
  • CloudCraze: How B2B Leaders Use Commerce on Salesforce to Grow Sales, Engagement
    Join CloudCraze to learn how business-to-business companies like AB InBev, Coca-Cola, WABCO, GE and Barry-Callebaut use B2B commerce built natively on Salesforce to sell online and give customers amazing digital experiences.
    With native B2B commerce on Salesforce, businesses generate online revenue fast, easily scale for growth and stay 100% connected with customers.

12:00 p.m. - 12:20 p.m.

  • Salesforce on Salesforce: How Pardot Does Marketing
    Have you ever wondered how Salesforce Pardot uses their own solution? Or what it’s like to have marketing automation throughout the entire lifecycle of your business? Come learn about the marketing automation strategies we've used over the years to create the best customer experience while experiencing tremendous growth. You'll see how we plan, build, and execute marketing campaigns to achieve our marketing goals.
  • Intacct: Don’t Just Connect the Front and Back Offices, Unify Them
    Building long-term customer relationships requires alignment across your organization — from front-office to back-office. Join Intacct to learn how a single source of truth, captured in Salesforce, can drive the billing, revenue recognition and forecasting for your evolving customer relationships.

12:30 p.m. - 12:50 p.m.

  • How to Leverage Krux to Drive Smarter Customer Journeys
    Join the Krux team to learn how high-performing marketers combine Krux’s Data Management Platform (DMP) with the power of the Salesforce Marketing Cloud to power advertising, marketing and CRM campaigns that drive smarter customer journeys across digital channels. In this session, marketers will learn how Krux enables you to leverage your Salesforce data across your digital campaigns to deepen your relationship with your customers and target prospects that closely resemble your most valuable customers.
  • Apps Associates: The Benefits of Agile & Self Organizing Teams
    A willingness to move from a ‘Command & Control’ management strategy to allowing teams to ‘self-organize’ is great — getting there is the tough part. We’ll discuss the benefits of self-organization, lessons learned helping our customers adopt Agile, and some tips & tricks to keep your team happy and productive.

1:00 p.m. - 1:20 p.m.

  • Shopping Trend Briefing: Mobile, Social and More
    Shoppers are increasingly mobile, choosing not only when and where they will shop, but also for how long. The rise of these 'micro-moments' has transformed the retail landscape, and underscores the requirement for retailers to accelerate the shopping experience. In this session, we’ll share the key elements of the new retail reality, pulling on the shopping activity of more than 500 million shoppers. In this session, we’ll take a look at the key digital commerce trends, including Mobile and Social, as well as the evolution of tried and true shopping utilities like Site Search.
  • Skuid: How Opengate Made Medical Claims Processing Faster and Easier
    Processing health care claims is a laborious, time-consuming task. A mid-sized medical claims service provider tasked OpenGate Consulting with the daunting challenge of increasing medical claims throughput and reducing time and effort to enter and reconcile claims—while maintaining rigorous security and accuracy according to industry benchmarks. Come hear how OpenGate used Skuid to deliver 100% of service provider’s requirements in less than five months, reducing the time it takes to handle a medical claim by 67% and reducing data entry from eight hours to seconds.

1:30 p.m. - 1:50 p.m.

  • 6 Ways to Use Salesforce for Account-Based Marketing Today
    Account-Based Marketing is a popular and much-hyped trend these days in B2B. Most practitioners and thought leaders in the space would agree that CRM plays a critical role in any Account-Based approach. But did you know that there are some simple customizations and features you could be using right now to power ABM strategy, campaign execution, and measurement? Join our product team for some ready-to-use tips and demos that you can take back to your team to see immediate results.
  • Xactly: Accelerate Sales with Salesforce & Xactly
    Learn how using Salesforce & Xactly can help you combine the two most essential forces to maximize business results. Xactly’s integration with Salesforce gives users real-time access to both their incentive and CRM data from any mobile device. Drive rep behaviors and allow them to easily manage the sales cycle with necessary information at their fingertips.

2:00 p.m. - 2:20 p.m.

  • The Research Behind Creating Equality and Values-Driven Businesses
    Salesforce Research surveyed over 1,500 business professionals on the changing role of business in society, the rise of value-driven leadership, and workplace equality trends. Learn how equality and values can impact your business and steps every business leader can take to exceed customer and employee expectations in these areas.
  • Bluewolf: Bluewolf Uncovers Salesforce Innovators with IBM Watson
    Based on data collected from over 1,700 Salesforce customers, and with the help of IBM Watson, Bluewolf’s fifth annual The State of Salesforce Report analyzed 110,000 data points to uncover how the best companies use Salesforce. In this session, we’ll dive into the top four trends among successful Salesforce innovators and reveal what the future of Salesforce innovation looks like. Join Adam Bataran, Managing Director, Salesforce GTM to learn what it takes to be a Salesforce Innovator.

2:30 p.m. - 2:50 p.m.

  • Extending the Power of Salesforce with Heroku
    IT decision makers are exploring platforms they can bet and build their business on. Often, they realize there is no single answer, instead, a continuum of platforms have emerged, and winners will be ones that are most inclusive and adaptive. Join us to learn how Heroku extends the Salesforce platform to offer continuum that enables everyone from low-code ninjas to programmatic developers by building on the power of an ecosystem.
  • Resco: Benefit from Offline Mobile Sales &Field Service with Resco & Salesforce
    Facing a request for a complete mobile solution for Salesforce that works even fully offline? Then this is the place to be. Discover the added value of our offline mobile client that helps businesses improve sales and field service, engage with customers on a new level and improve internal processes.

3:00 p.m. - 3:20 p.m.

  • 5 Reasons to Upgrade from Quotes to Salesforce CPQ
    Complex products, multi-tiered pricing strategies, and varying order and fulfillment requirements leave most organizations drowning in spreadsheets, and scrambling to fix errors caused by inefficient manual processes. Join this session to learn about the key quoting challenges facing businesses today and see how CPQ can solve them.
  • Samanage: Deliver An Unmatched IT Service Experience on Service Cloud
    Redefine employee service experiences and treat them like your best customers. This session explores how you can deliver an unmatched service experience by establishing a service desk within the Salesforce platform, that can be leveraged by IT or any other internal service provider. By running all service interactions in one place, you can connect everyone, everywhere to maximize service success. Learn how you can: Manage incidents and service requests from a single service portal built on Employee Community Cloud with Salesforce Lightning Deloy ITIL-ready ITSM from within Salesforce GIve internal service providers like HR and Facilities the power of a native Service Management solution that is built on Service Cloud.

3:30 p.m. - 3:50 p.m.

  • The Future of Sales Intelligence: Salesforce Inbox
    Inbox is one of the first Salesforce products powered by Einstein technology with sales intelligence built into email. Join this theater session to learn how sales reps can use this breakthrough technology to identify new opportunities, close deals with fewer clicks, and sell smarter than ever before.
  • Nintex: Planning for Success with Process Excellence
    Turn inefficiencies into streamlined processes. Learn how a global company leveraged Salesforce and Nintex to develop account and territory management planning solutions and deployed across its global sales organization for serious productivity gains.

4:00 p.m. - 4:20 p.m.

  • The Five Sources of Value
    Join Krux to learn the five key sources of value in data managment: audience planning, activation, optimization, personalization, and insights. In this fast-moving whiteboard session, attendees will learn how some of the world’s largest marketers like Heineken and L’Oreal are driving customer success through leveraging their data.
  • BigTinCan: ADP’s Missing Piece to the Puzzle of Sales Enablement & User Adoption
    Implementing new technologies across large sales organizations — that everyone will actually want to use - is often easier said than done. Sales reps are flooded with tasks on a daily basis, and are expected to operate at peak efficiency while meeting and exceeding their quotas. If a solution can't help a rep achieve this, and quickly, it will become just another underutilized and expensive line item in the budget. So how do you guarantee strong adoption? ADP discovered that the answer for them was implementing a smarter Sales Enablement platform, that provide a solution for inside and field sales reps, made any type of content easy to find and present, and provided a consistent, intuitive experience across any device. ADP continues to hear positive reviews from its global salesforce. Join Ellen Oliver, Director of Worldwide Sales Effectiveness at ADP, in this live session to learn about Bigtincan as the missing piece to the puzzle of Sales Enablement and user adoption, and how it has empowered ADP to achieve operational excellency.

4:30 p.m. - 4:50 p.m.

  • Salesforce CPQ & Kenandy ERP: The Front Office Meets the Back Office
    If managing Sales Opportunities, Quotes, Sales Orders, Work Orders, BoM’s, Purchase Orders, Shipments, and Financials, are part of your daily life then you want to see this session. Come watch Kenandy ERP make the front and back office one single office!
  • 4:30 p.m. - 5:10 p.m.

    • AppExchange Demo Jam
      You’re invited to an epic, action-packed Demo Jam where six partners will have only three minutes to showcase the best of their AppExchange app with a real-time demo. The winner is chosen by you, the audience. Join us for this fast-paced, highly-anticipated match.

     

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    Workshops

    8:15 a.m. - 8:40 a.m.

    • Are You Listening? Using Social Studio to Engage with Your Customers
      Join us to learn how to effectively coordinate your Social Media channels with the Social Studio in this hands-on workshop. See how you can connect with your customers by combining the power of Analyze, Publish, and Engage into one tool.

    8:45 a.m. - 9:10 p.m.

    • Five Tips to Get Ready for Lightning
      Are you ready to sell faster and smarter with the new Salesforce Lightning UI? This session is a must for customers looking to migrate to Lightning. Experts will outline key steps you need to take to ensure migration readiness, as well as share best practices from recent customer implementations.

    9:15 a.m. - 9:40 a.m.

    • Creating Customer Journeys Across Marketing, Sales and Service Cloud
      Today’s marketing is about more than just campaigns - it’s every touchpoint with your customer. Join us to discover how to optimize the Marketing Cloud Connect feature in order to better leverage data across Salesforce Marketing, Sales, and Services Clouds, so you can build 1-to-1 relationships with your customers.

    12:00 p.m. - 12:25 p.m.

    • Increase Sales Productivity Insights
      Join us to learn how to boost sales productivity through automation and analytics. Use Salesforce features like Wave Analytics and workflow to track and move deals swiftly through your pipeline.

    12:30 p.m. - 12:55 p.m.

    • Are You Listening? Using Social Studio to Engage with Your Customers
      Join us to learn how to effectively coordinate your Social Media channels with the Social Studio in this hands-on workshop. See how you can connect with your customers by combining the power of Analyze, Publish, and Engage into one tool.

    1:00 p.m. - 1:25 p.m.

    • Five Tips to Get Ready for Lightning
      Are you ready to sell faster and smarter with the new Salesforce Lightning UI? This session is a must for customers looking to migrate to Lightning. Experts will outline key steps you need to take to ensure migration readiness, as well as share best practices from recent customer implementations.

    1:30 p.m. - 1:55 p.m.

    • Creating Customer Journeys Across Marketing, Sales and Service Cloud
      Today’s marketing is about more than just campaigns - it’s every touchpoint with your customer. Join us to discover how to optimize the Marketing Cloud Connect feature in order to better leverage data across Salesforce Marketing, Sales, and Services Clouds, so you can build 1-to-1 relationships with your customers.

    2:00 p.m. - 2:25 p.m.

    • Increase Sales Productivity Insights
      Join us to learn how to boost sales productivity through automation and analytics. Use Salesforce features like Wave Analytics and workflow to track and move deals swiftly through your pipeline.

    2:30 p.m. - 2:55 p.m.

    • Are You Listening? Using Social Studio to Engage with Your Customers
      Join us to learn how to effectively coordinate your Social Media channels with the Social Studio in this hands-on workshop. See how you can connect with your customers by combining the power of Analyze, Publish, and Engage into one tool.

    3:00 p.m. - 3:25 p.m.

    • Five Tips to Get Ready for Lightning
      Are you ready to sell faster and smarter with the new Salesforce Lightning UI? This session is a must for customers looking to migrate to Lightning. Experts will outline key steps you need to take to ensure migration readiness, as well as share best practices from recent customer implementations.

    3:30 p.m. - 3:55 p.m.

    • Creating Customer Journeys Across Marketing, Sales and Service Cloud
      Today’s marketing is about more than just campaigns - it’s every touchpoint with your customer. Join us to discover how to optimize the Marketing Cloud Connect feature in order to better leverage data across Salesforce Marketing, Sales, and Services Clouds, so you can build 1-to-1 relationships with your customers.

    4:00 p.m. - 4:25 p.m.

    • Increase Sales Productivity Insights
      Join us to learn how to boost sales productivity through automation and analytics. Use Salesforce features like Wave Analytics and workflow to track and move deals swiftly through your pipeline.

    4:30 p.m. - 4:55 p.m.

    • Are You Listening? Using Social Studio to Engage with Your Customers
      Join us to learn how to effectively coordinate your Social Media channels with the Social Studio in this hands-on workshop. See how you can connect with your customers by combining the power of Analyze, Publish, and Engage into one tool.

     

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