Adam Blitzer is executive vice president and general manager of Sales Cloud, the world’s #1 sales platform. In this role, he leads the product strategy, product direction and operations for Sales Cloud.
Prior to this role, Adam co-founded Pardot, a marketing automation solution that assembles B2B buyer journey data points into actionable insights, enabling marketing and sales teams to sell smarter. ExactTarget acquired Pardot in 2012 and Salesforce acquired ExactTarget in 2013.
Before co-founding Pardot, Adam worked in Japan for three years. While there, he founded a start-up and worked at an ad agency. He holds a bachelor's degree from Duke University.