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Macy's Webinar
 
Webcast: How Macy’s does Mobile — Best Practices for Customer Engagement Apps

Why was Macy’s named 2014 Mobile Retailer of the Year? Maybe it’s because they’ve found a highly effective way to engage customers digitally, sell cross-channel, and drive repeat purchases.

Discover how one of the world’s most iconic retailers has built their highly engaging mobile web properties using Heroku and App Cloud.

In this live webinar, you’ll find out:

  • Why Macy’s relies on Heroku’s massive scalability to deliver a consistent customer experience — even when traffic spikes on days like Black Friday
  • How Macy’s connected its solution to existing business systems for managing inventory, transactions, and customer accounts
  • How Macy’s continues to innovate their core customer experience through mobile delivery.

You’ll also learn basic architecture for Heroku apps and best practices for building more compelling web experiences.

To watch our free demos, sign up now.
To watch our free demos, sign up now.
To watch our free demos, sign up now.
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