Watch a Demo of Sales Cloud PRM, Salesforce's Channel Management Solution

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Build engaging, personalized experiences for your channel partners using the world's #1 PRM


Boost partner-generated revenue by accelerating the channel sales process.

  • Empower partners with access to customer and sales data
  • Automatically distribute leads using customizable workflows
  • Prevent lead conflict with deal registration

Build demand by marketing to and through your channel.

  • Extend pre-built journeys to amplify your message
  • Manage financial incentives, including MDF and co-op
  • Easily create branded collateral with your partners

Optimize your channel within intelligent analytics.

  • Track channel stats for a real-time view of your channel
  • Monitor how partners engage with your portal's content
  • Measure channel performance instantly with out-of-the-box functionality

Sales Cloud PRM customers have seen:



increase in partner engagement



increase in deal registration



increase in partner collaboration

Join customers like Red Hat, who rolled out Sales Cloud PRM to its 30,000 partners worldwide.

Red Hat provided a one-stop shop for personalized sales and marketing support, product documentation, training, and deal registration, leading to a 62% increase in registered users, a 59% increase in accredited partners, and over $275 million in new deal registrations.

Let's talk about how the world's #1 PRM can grow your channel business.

Talk to an expert: 1-800-667-6389