Essentials for IT Visionaries
Palo Alto, CA | April 20, 2017
2:30 p.m. – 6:00 p.m.

Salesforce for IT - Palo Alto
April 20, 2017
2:30 p.m.–6:00 p.m.
Sheraton Palo Alto Hotel

Blaze new trails to customer success with Salesforce Platform.

Join us in Palo Alto on Thursday, April 20, for Essentials for IT Trailblazers.
See how other Customer Trailblazers and innovative companies in your area are deploying apps for their employees, partners, and customers — lightning fast.

Jeffrey Hammond, VP Principal Analyst at Forrester, will discuss how to pivot your team, processes, and culture to meet today's customer demands for immediate satisfaction, relentless innovation, and rapid iteration. See how digital disruptors are replacing traditional development and delivery processes with Agile, DevOps, Low-Code, and a focus on product development. Get practical tips for how you can implement these within your organization to drive change.

See how Salesforce innovates with apps from within. Salesforce product experts and engineering teams will provide an inside look at how Salesforce empowers its employees using its own platform.

Get hands on in the Expo with app building workshops. See the latest features of Force.com, Heroku Enterprise, and AppExchange and learn how these tools, when delivered together in one unified experience, will help everyone in your organization — from CIOs to business analysts and developers — be their best and deliver meaningful innovation.

Featured Keynote

jh-headshot

Jeffrey Hammond
Jeffrey is a software development veteran, with more than twenty years of experience in various development, product management, strategy, and marketing roles. He is a leading expert on mobile development, modern application architecture, application life-cycle management, and open source policies and projects. He helps Application Development & Delivery teams improve their productivity while building creative, high-performance cultures.

Agenda

2:30 p.m.–3:00 p.m. Registration and Expo
3:00 p.m.–3:40 p.m. “How Salesforce uses Salesforce to Innovate” with Nelson Huang, Platform Product Marketing Director
3:40 p.m.–4:05 p.m. Customer Panel
4:05 p.m.–4:45 p.m. “Rethinking Software Delivery in Support of The Age Of The Customer” with Jeffrey Hammond, Forrester VP Analyst
4:45 p.m.–5:00 p.m. Q&A
5:00 p.m.–6:00 p.m. Networking Reception
Register for free.
Register for free.
Register for free.
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