Customer-Obsessed Companies: Behind The Scenes

What are the chief marketing and chief customer officers of three of the most successful companies in the world doing differently from you? What does it mean to be a customer-obsessed organization?

Join us for an exclusive panel discussion featuring Vicki Jones, Senior Vice President, Customer Experience and Operations at AT&T; Kim Smith, Executive Vice President, Chief Digital Officer at Capgemini; and Sandy Hogan, Global Vice President, Digital Transformation Group at Cisco. You’ll learn:

  • Why customer retention matters more than customer acquisition
  • Why your brand strategy must align with customer experience
  • How customer intelligence can offer you insight at scale — and improve your product
  • Why prospects can teach you more than existing customers

If you’re a marketer, a customer service manager, or simply a leader obsessed with customer success, you won’t want to miss our latest Leading Edge webcast.

Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, will moderate the panel.

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