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Customer Service in the Cognitive Era: IBM's Transformation with Salesforce

On-Demand Webinar

Featured Speakers:

Peter Coffee, Vice President, Strategic Research, Salesforce
Bob McDonald, Vice President, IBM, Support Transformation, Training, & Globalization
Bob Furniss, Vice President, Global Service Cloud Practice, Bluewolf, an IBM Company

Any company can be disrupted, and even a brand with a 105-year legacy of innovation can be challenged to create a frictionless service experience across its entire business. To evolve its business and drive new levels of engagement, IBM partnered with Salesforce to support its service transformation, create a consistent agent experience, and drive greater value to customers globally. In year 2 of their Service Cloud transformation, IBM continues to set the standard for a global enterprise reinventing themselves around their customers and employees.

Join us for a live broadcast from our Salesforce studio to learn about IBM's ongoing global deployment of Service Cloud, and how they are using AI capabilities with Watson, Field Service Lightning, and agile development principles to enhance operations across the entire service chain.
 

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