How to Keep Sales Teams Afloat While Navigating Change
James Commons, VP of Media Technology and Operations, Verizon Media
Jason Perocho, Sr. Director Sales Cloud Product Marketing, Salesforce
Most communication and telecom businesses are experiencing a major disruption in how they go to market. Any disruption, whether it is a market downturn, M&A, or restructuring, provides leaders with an opportunity to re-imagine and streamline sales. Join James Commons, VP of Media Technology & Operations, as he explains how Salesforce and Deloitte Digital helped Verizon Media preventrevenue breakage caused by M&A by establishing KPIs, prioritized the human experience, and integrated into one tech stack.