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How BMW Group is building resilience and preparing for the "next normal"

Featured Speakers:

John-Patrick Hoell, Head of Operational CRM, BMW Group
Jessica Geutner, Vice President Strategic Customers, Salesforce
Ognyan Vasilev,EMEA Automotive & Manufacturing Business Development, Salesforce

Join us for a conversation with John-Patrick Hoell from BMW and Jessica Geutner from Salesforce to discuss the challenges that the COVID-19 crisis has brought to the Automotive industry. Learn how BMW is navigating recovery following a pandemic and how they are using this time to accelerate digital transformation.


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