How BMW Group is building resilience and preparing for the "next normal"
John-Patrick Hoell, Head of Operational CRM, BMW Group
Jessica Geutner, Vice President Strategic Customers, Salesforce
Ognyan Vasilev,EMEA Automotive & Manufacturing Business Development, Salesforce
Join us for a conversation with John-Patrick Hoell from BMW and Jessica Geutner from Salesforce to discuss the challenges that the COVID-19 crisis has brought to the Automotive industry. Learn how BMW is navigating recovery following a pandemic and how they are using this time to accelerate digital transformation.