The Future of Marketing for Small & Growing Businesses
Mathew Sweezey, Director, Market Strategy, Salesforce
Wondering what the future of marketing looks like for small business marketers in the next normal? Mat Sweezey, Director of Market Strategy at Salesforce and Harvard Business Review published author of The Context Marketing Revolution will be covering how small & growing businesses can navigate future changes in marketing and get ahead. In this session, we'll dive into:
Rapid shifts of customer expectations and how to adjust your marketing strategies to nurture long lasting customer relationships.
Examples of how other companies are evolving their marketing strategy
How to scale marketing to be able to meet the greater demands of the future in this all-digital, market from anywhere world.