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How to Plan and Pace Your Media Buys for Maximum Impact

Speakers:

James Ferguson, VP, Digital Integration Lead | Active International

Connor McGarry, VP Media Data Systems | iNvolved Media

Dillon Baker, Product Marketing Manager | Salesforce

Noga Anaby, Product Manager | Salesforce


Marketers today need their strategies to be more automated and agile —especially with media planning. In this session, join Salesforce and Active International to explore how marketers are using tools like AI-driven insights, automated in-flight pacing, forecasting performance, and more to get more from every media investment.

Tune in LIVE for a chance to win a pair of Airpods Pro and an iPad Air!

 

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