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How to Drive Customer Engagement with Intelligent Insights

Featured Speakers:

Ava Kavelle, Tableau Product Marketing Manager, Salesforce
Tatum Marshall, Product Marketing Manager, Salesforce
Isabel Bozzo, Senior Product Manager, Salesforce

The communications industry is facing seismic change, with accelerated digitization, new technologies, and heightened customer expectations. In fact, 84% of customers say the experience a company provides is as important as the product or service. In this webinar, learn how leading communications companies are using their Salesforce investment to attract, grow, and retain customers with actionable insights — embedded right where employees work and at the point of interaction with customers. Join us to see an overview of Salesforce’s communications solution, and to learn how the practical application of machine learning and analytics within your Salesforce environment can improve operations and enhance your customers’ experience.

Key takeaways you will leave with:

  • Convert your best leads based on propensity to buy and best selling products
  • Get all key metrics, get insights, and take action natively in Salesforce
  • Drive next-level customer care and reduce churn
  • Anticipate asks and manage the entire customer experience right from analytics


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